{"id":3817,"date":"2024-03-14T17:13:45","date_gmt":"2025-06-03T10:53:43","guid":{"rendered":"https:\/\/pros.com\/b2b\/learn\/webinars\/dynamic-pricing-leverage-ai-to-transform-data-into-dollars\/"},"modified":"2025-06-05T14:03:54","modified_gmt":"2025-06-05T14:03:54","slug":"dynamic-pricing-leverage-ai-to-transform-data-into-dollars","status":"publish","type":"post","link":"https:\/\/pros.com\/b2b\/learn\/webinars\/dynamic-pricing-leverage-ai-to-transform-data-into-dollars\/","title":{"rendered":"Dynamic Pricing: Leverage AI to Transform Data into Dollars"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div><p><script src=\"https:\/\/fast.wistia.com\/embed\/medias\/dj27q4irdu.jsonp\" async=\"\"><\/script><script src=\"https:\/\/fast.wistia.com\/assets\/external\/E-v1.js\" async=\"\"><\/script><\/p>\n<div style=\"padding:56.25% 0 0 0;position:relative;\" class=\"wistia_responsive_padding\">\n<div style=\"height:100%;left:0;position:absolute;top:0;width:100%;\" class=\"wistia_responsive_wrapper\">\n<div style=\"height:100%;position:relative;width:100%\" class=\"wistia_embed wistia_async_dj27q4irdu seo=true videoFoam=true\">\n<div style=\"height:100%;left:0;opacity:0;overflow:hidden;position:absolute;top:0;transition:opacity 200ms;width:100%;\" class=\"wistia_swatch\"><img decoding=\"async\" alt=\"\" aria-hidden=\"true\" onload=\"this.parentNode.style.opacity=1;\" src=\"https:\/\/pros.com\/b2b\/learn\/wp-content\/uploads\/2025\/06\/swatch-111\" style=\"filter:blur(5px); height:100%; object-fit:contain; width:100%\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>In a fast-paced market, staying nimble is not just a choice; it&#39;s a necessity. Many businesses face challenges such as slow reactions to market changes, manual price adjustments, ever-increasing customer expectations, all leading to pressured margins and the threat of eroding market share. Discover how PROS dynamic AI-powered Pricing can help relieve the burden of manual pricing decisions by:<\/p>\n<ul>\n<li>Automatically detecting and responding to changing market volatility<\/li>\n<li>Gaining insight into drivers of price and demand at every level<\/li>\n<li>Maintaining profitability to stay ahead of the competition<\/li>\n<\/ul>\n<h3>About The Speakers:<\/h3>\n<p><a href=\"https:\/\/www.linkedin.com\/in\/bryan-k-5113212b\/\" target=\"_blank\">Bryan Kruming<\/a>&nbsp;has worked within the technology industry for over 15 years, including the last 10 years specializing in solution consulting for ERP, CRM, CPQ, and most recently, pricing solutions. He has experience with a variety of industry verticals, with his primary areas of focus being the chemicals, wholesale distribution, high-tech, and oil &amp; gas industries. He&#39;s based out of San Diego, CA.<\/p>\n<p><a href=\"https:\/\/www.linkedin.com\/in\/kaavya-muralidhar\/\" target=\"_blank\">Kaavya Muralidhar<\/a>&nbsp;is a Product Manager at PROS, leading strategy and implementation of AI-based price optimization software used by some of the largest enterprises in the world. Leveraging her background at the intersection of AI, Design, and Business, Kaavya&#39;s expertise lies in creating pricing software experiences that are seamless, delightful, and empower customers to excel financially through volatile market conditions.<\/p>\n<h3>Webinar Highlights:<\/h3>\n<p><strong>Highlight 1:<\/strong> It All Comes Down to Data<\/p>\n<p><script src=\"https:\/\/fast.wistia.com\/embed\/medias\/hwp6kagxvu.jsonp\" async=\"\"><\/script><script src=\"https:\/\/fast.wistia.com\/assets\/external\/E-v1.js\" async=\"\"><\/script><\/p>\n<div style=\"padding:56.25% 0 0 0;position:relative;\" class=\"wistia_responsive_padding\">\n<div style=\"height:100%;left:0;position:absolute;top:0;width:100%;\" class=\"wistia_responsive_wrapper\">\n<div style=\"height:100%;position:relative;width:100%\" class=\"wistia_embed wistia_async_hwp6kagxvu seo=true videoFoam=true\">\n<div style=\"height:100%;left:0;opacity:0;overflow:hidden;position:absolute;top:0;transition:opacity 200ms;width:100%;\" class=\"wistia_swatch\"><img decoding=\"async\" alt=\"\" aria-hidden=\"true\" onload=\"this.parentNode.style.opacity=1;\" src=\"https:\/\/pros.com\/b2b\/learn\/wp-content\/uploads\/2025\/06\/swatch-112\" style=\"filter:blur(5px); height:100%; object-fit:contain; width:100%\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<p><strong>Highlight 2:<\/strong> PROS Gen IV AI Powered by Neural Networks<\/p>\n<p><script src=\"https:\/\/fast.wistia.com\/embed\/medias\/73q661syzr.jsonp\" async=\"\"><\/script><script src=\"https:\/\/fast.wistia.com\/assets\/external\/E-v1.js\" async=\"\"><\/script><\/p>\n<div style=\"padding:56.25% 0 0 0;position:relative;\" class=\"wistia_responsive_padding\">\n<div style=\"height:100%;left:0;position:absolute;top:0;width:100%;\" class=\"wistia_responsive_wrapper\">\n<div style=\"height:100%;position:relative;width:100%\" class=\"wistia_embed wistia_async_73q661syzr seo=true videoFoam=true\">\n<div style=\"height:100%;left:0;opacity:0;overflow:hidden;position:absolute;top:0;transition:opacity 200ms;width:100%;\" class=\"wistia_swatch\"><img decoding=\"async\" alt=\"\" aria-hidden=\"true\" onload=\"this.parentNode.style.opacity=1;\" src=\"https:\/\/pros.com\/b2b\/learn\/wp-content\/uploads\/2025\/06\/swatch-113\" style=\"filter:blur(5px); height:100%; object-fit:contain; width:100%\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<div style=\"text-align: left;\"><a button=\"\" gt=\"\" href=\"\nhttps:\/\/pros.com\/ams-webinar-series\/\" onmouseout=\"this.style.backgroundColor='#ff7814';\" onmouseover=\"this.style.backgroundColor='#CD6214';\" type=\"button\" style=\"display: inline-block; background-color: #ff7814; border: none; text-decoration: none; padding: 15px 30px 15px 30px; font-family: Franklin Gothic; letter-spacing: 0px; color: #ffffff; font-weight: bold; font-size: 22px;\">View more webinars in this series<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Watch this webinar to understand how you can leverage AI-powered Dynamic Pricing to turn data into dollars.<\/p>\n","protected":false},"author":1,"featured_media":3816,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[13],"tags":[103,46,177,117,178,86,104],"class_list":["post-3817","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-webinars","tag-label-webinar","tag-language-english","tag-live-webinar","tag-product-smart-price-optimization-management","tag-region-americas","tag-type-video","tag-type-webinar","post-type-blogs"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Dynamic Pricing: Leverage AI to Transform Data into Dollars | AI-Powered CPQ, Dynamic Pricing, &amp; Revenue Software<\/title>\n<meta name=\"description\" content=\"Watch this webinar to understand how you can leverage AI-powered Dynamic Pricing to turn data into dollars.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/s48932.p717.sites.pressdns.com\/webinars\/dynamic-pricing-leverage-ai-to-transform-data-into-dollars\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Dynamic Pricing: Leverage AI to Transform Data into Dollars | AI-Powered CPQ, Dynamic Pricing, &amp; Revenue Software\" \/>\n<meta property=\"og:description\" content=\"Watch this webinar to understand how you can leverage AI-powered Dynamic Pricing to turn data into dollars.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/s48932.p717.sites.pressdns.com\/webinars\/dynamic-pricing-leverage-ai-to-transform-data-into-dollars\/\" \/>\n<meta property=\"og:site_name\" content=\"PROS Resources Center\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/PROSInc\" \/>\n<meta property=\"article:published_time\" content=\"2025-06-03T10:53:43+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-05T14:03:54+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/s48932.p717.sites.pressdns.com\/wp-content\/uploads\/2025\/06\/aHViPTgwNzIwJmNtZD1pdGVtZWRpdG9yaW1hZ2UmZmlsZW5hbWU9aXRlbWVkaXRvcmltYWdlXzY1ZjMzMWM1OTc5ZTYucG5nJnZlcnNpb249MDAwMCZzaWc9ZDllMWYzZmE1OTRiYTY2NzU5NGUzOTQ5NzBlYmI2YjI253D\" \/>\n\t<meta property=\"og:image:width\" content=\"500\" \/>\n\t<meta property=\"og:image:height\" content=\"272\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"PROS Inc.\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Dynamic Pricing: Leverage AI to Transform Data into Dollars | AI-Powered CPQ, Dynamic Pricing, &amp; 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