{"id":4426,"date":"2020-12-29T18:10:50","date_gmt":"2025-06-03T11:06:44","guid":{"rendered":"https:\/\/pros.com\/b2b\/learn\/case-studies-testimonials\/hp-pricing-transformation-with-pros\/"},"modified":"2025-06-05T14:09:37","modified_gmt":"2025-06-05T14:09:37","slug":"hp-pricing-transformation-with-pros","status":"publish","type":"post","link":"https:\/\/pros.com\/b2b\/learn\/case-studies-testimonials\/hp-pricing-transformation-with-pros\/","title":{"rendered":"HP&#8217;s Pricing Transformation with PROS"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div><p><script src=\"https:\/\/fast.wistia.com\/embed\/medias\/uo5ztkx0mq.jsonp\" async><\/script><script src=\"https:\/\/fast.wistia.com\/assets\/external\/E-v1.js\" async><\/script><\/p>\n<div class=\"wistia_responsive_padding\" style=\"padding:56.25% 0 0 0;position:relative;\">\n<div class=\"wistia_responsive_wrapper\" style=\"height:100%;left:0;position:absolute;top:0;width:100%;\">\n<div class=\"wistia_embed wistia_async_uo5ztkx0mq videoFoam=true\" style=\"height:100%;position:relative;width:100%\">\n<div class=\"wistia_swatch\" style=\"height:100%;left:0;opacity:0;overflow:hidden;position:absolute;top:0;transition:opacity 200ms;width:100%;\"><img decoding=\"async\" src=\"https:\/\/pros.com\/b2b\/learn\/wp-content\/uploads\/2025\/06\/swatch-201\" style=\"filter:blur(5px);height:100%;object-fit:contain;width:100%;\" alt=\"\" aria-hidden=\"true\" onload=\"this.parentNode.style.opacity=1;\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>After implementing <a href=\"https:\/\/pros.com\/solutions\/\" target=\"_self\">PROS pricing solutions<\/a>, HP expected to see margin gains.&nbsp;Hear from Maciek Szczesniak, Director of Global EG Pricing for HP, on the complete pricing transformation HP&rsquo;s business underwent, resulting in improved data analytics, increased revenue, and more.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Find out how HP transformed its pricing strategy using PROS solutions, including driving margin gains, growing revenue, and doubling coverage area.<\/p>\n","protected":false},"author":1,"featured_media":4425,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[14],"tags":[78,102,46,171,101,86],"class_list":["post-4426","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-case-studies-testimonials","tag-industry-technology","tag-label-customer-testimonial","tag-language-english","tag-type-customer-success-stories","tag-type-customer-testimonial","tag-type-video","post-type-blogs"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>HP&#039;s Pricing Transformation with PROS | AI-Powered CPQ, Dynamic Pricing, &amp; 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