{"id":5272,"date":"2024-07-10T19:46:26","date_gmt":"2025-06-03T11:25:38","guid":{"rendered":"https:\/\/pros.com\/b2b\/learn\/demos\/power-your-business-pros-ai\/"},"modified":"2025-07-16T22:42:31","modified_gmt":"2025-07-16T22:42:31","slug":"power-your-business-pros-ai","status":"publish","type":"post","link":"https:\/\/pros.com\/b2b\/learn\/demos\/power-your-business-pros-ai\/","title":{"rendered":"Power Your Business with PROS AI"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div><p>\n<script src=\"https:\/\/fast.wistia.com\/embed\/medias\/nt2m8lizut.jsonp\" async=\"\"><\/script><br \/>\n<script src=\"https:\/\/fast.wistia.com\/assets\/external\/E-v1.js\" async=\"\"><\/script>\n<\/p>\n<div class=\"wistia_responsive_padding\" style=\"padding: 56.25% 0 0 0; position: relative;\">\n<div class=\"wistia_responsive_wrapper\" style=\"height: 100%; left: 0; position: absolute; top: 0; width: 100%;\">\n<div class=\"wistia_embed wistia_async_nt2m8lizut seo=true videoFoam=true\" style=\"height: 100%; position: relative; width: 100%;\">\n<div class=\"wistia_swatch\" style=\"height: 100%; left: 0; opacity: 0; overflow: hidden; position: absolute; top: 0; transition: opacity 200ms; width: 100%;\"><img decoding=\"async\" src=\"https:\/\/pros.com\/b2b\/learn\/wp-content\/uploads\/2025\/06\/swatch-304\" style=\"filter: blur(5px); height: 100%; object-fit: contain; width: 100%;\" alt=\"\" aria-hidden=\"true\" onload=\"this.parentNode.style.opacity=1;\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>The key to business survival lies in embracing artificial intelligence to drive analytics, optimization, and efficiency. From streamlining processes to predicting market trends and optimizing pricing, PROS AI empowers businesses and employees to outperform.<\/p>\n<p>Watch this video to learn about PROS AI innovations, including:<\/p>\n<ul>\n<li>PROS Gen IV Price Optimization<\/li>\n<li>Capacity Aware Optimization<\/li>\n<li>Request Specific Pricing<\/li>\n<li>Dynamic Ancillary Pricing<\/li>\n<li>Willingness-to-Pay (WTP) Forecasting<\/li>\n<li>Generative AI<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>From streamlining processes to predicting market trends and optimizing pricing, PROS AI empowers businesses and employees to outperform.<\/p>\n","protected":false},"author":1,"featured_media":5271,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[40],"tags":[88,60,72,173,80,84,75,56,89,58,73,78,74,85,46,167,117,87,86],"class_list":["post-5272","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-demos","tag-industry-air-cargo","tag-industry-airlines","tag-industry-automotive","tag-industry-b2b","tag-industry-chemicals","tag-industry-distribution","tag-industry-energy","tag-industry-food-consumables","tag-industry-manufacturing","tag-industry-medical-devices-healthcare","tag-industry-services","tag-industry-technology","tag-industry-transportation-logistics","tag-label-video","tag-language-english","tag-product-airline-dynamic-ancillary-pricing","tag-product-smart-price-optimization-management","tag-type-demo","tag-type-video","post-type-blogs"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Power Your Business with PROS AI | AI-Powered CPQ, Dynamic Pricing, &amp; 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