{"id":5326,"date":"2023-12-01T08:42:45","date_gmt":"2025-06-03T11:27:02","guid":{"rendered":"https:\/\/pros.com\/b2b\/learn\/videos\/pricing-maturity-packaging-industry\/"},"modified":"2025-06-05T14:13:24","modified_gmt":"2025-06-05T14:13:24","slug":"pricing-maturity-packaging-industry","status":"publish","type":"post","link":"https:\/\/pros.com\/b2b\/learn\/videos\/pricing-maturity-packaging-industry\/","title":{"rendered":"Pricing Maturity in the Packaging Industry"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div><p><script src=\"https:\/\/fast.wistia.com\/embed\/medias\/rprl69n3ly.jsonp\" async><\/script><script src=\"https:\/\/fast.wistia.com\/assets\/external\/E-v1.js\" async><\/script><\/p>\n<div class=\"wistia_responsive_padding\" style=\"padding:56.25% 0 0 0;position:relative;\">\n<div class=\"wistia_responsive_wrapper\" style=\"height:100%;left:0;position:absolute;top:0;width:100%;\">\n<div class=\"wistia_embed wistia_async_rprl69n3ly seo=true videoFoam=true\" style=\"height:100%;position:relative;width:100%\">\n<div class=\"wistia_swatch\" style=\"height:100%;left:0;opacity:0;overflow:hidden;position:absolute;top:0;transition:opacity 200ms;width:100%;\"><img decoding=\"async\" alt=\"\" aria-hidden=\"true\" onload=\"this.parentNode.style.opacity=1;\" src=\"https:\/\/pros.com\/b2b\/learn\/wp-content\/uploads\/2025\/06\/swatch-316\" style=\"filter:blur(5px); height:100%; object-fit:contain; width:100%\" \/><\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>Dominic O&rsquo;Regan, Senior Strategic Consultant at PROS, and Christoph Kopp, Associate Partner at Horv&aacute;th, discuss the current trends and challenges in the Packaging industry, and reflect on what companies should consider on their journey to pricing maturity.<\/p>\n<p>Read more on how packaging companies should prepare for major trends in the years to come in this Horv&aacute;th study &ldquo;<a href=\"https:\/\/www.horvath-partners.com\/en\/media-center\/studies\/study-on-the-european-packaging-industry-in-2025\" target=\"_blank\">The European packaging industry in 2025<\/a>&rdquo;.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>PROS and Horv\u00e1th discuss the current trends and challenges in the Packaging industry and reflect on what companies should consider on their journey to pricing maturity and commercial excellence.<\/p>\n","protected":false},"author":1,"featured_media":5325,"comment_status":"closed","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[9],"tags":[85,46,86],"class_list":["post-5326","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-videos","tag-label-video","tag-language-english","tag-type-video","post-type-blogs"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Pricing Maturity in the Packaging Industry | AI-Powered CPQ, Dynamic Pricing, &amp; Revenue Software<\/title>\n<meta name=\"description\" content=\"PROS and Horv\u00e1th discuss the current trends and challenges in the Packaging industry and reflect on what companies should consider on their journey to pricing maturity and commercial excellence.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/s48932.p717.sites.pressdns.com\/videos\/pricing-maturity-packaging-industry\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pricing Maturity in the Packaging Industry | AI-Powered CPQ, Dynamic Pricing, &amp; Revenue Software\" \/>\n<meta property=\"og:description\" content=\"PROS and Horv\u00e1th discuss the current trends and challenges in the Packaging industry and reflect on what companies should consider on their journey to pricing maturity and commercial excellence.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/s48932.p717.sites.pressdns.com\/videos\/pricing-maturity-packaging-industry\/\" \/>\n<meta property=\"og:site_name\" content=\"PROS Resources Center\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/PROSInc\" \/>\n<meta property=\"article:published_time\" content=\"2025-06-03T11:27:02+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-05T14:13:24+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/s48932.p717.sites.pressdns.com\/wp-content\/uploads\/2025\/06\/aHViPTgwNzIwJmNtZD1pdGVtZWRpdG9yaW1hZ2UmZmlsZW5hbWU9aXRlbWVkaXRvcmltYWdlXzY1NjlhN2VmOTRjNGQucG5nJnZlcnNpb249MDAwMCZzaWc9ZWIxZTU4Njc1NjlhYTQzMGRhMjBlNzcwZWM3ZTc5NmM253D\" \/>\n\t<meta property=\"og:image:width\" content=\"500\" \/>\n\t<meta property=\"og:image:height\" content=\"272\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"PROS Inc.\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Pricing Maturity in the Packaging Industry | AI-Powered CPQ, Dynamic Pricing, &amp; 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