{"id":6986,"date":"2021-01-12T19:44:12","date_gmt":"2021-01-12T19:44:12","guid":{"rendered":"https:\/\/pros.com\/b2b\/learn\/analyst-reports\/cpq-returns-six-dollars-for-every-dollar-spent\/"},"modified":"2021-01-12T19:44:12","modified_gmt":"2021-01-12T19:44:12","slug":"cpq-returns-six-dollars-for-every-dollar-spent","status":"publish","type":"post","link":"https:\/\/pros.com\/b2b\/learn\/analyst-reports\/cpq-returns-six-dollars-for-every-dollar-spent\/","title":{"rendered":"CPQ Returns $6.22 for Every Dollar Spent"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div><div id=\"pdf-container\" data-pdf=\"https:\/\/pros.com\/b2b\/learn\/wp-content\/uploads\/2025\/06\/CPQ-Returns-6.22-for-Every-Dollar-Spent.pdf\"><\/div>\n<p>As businesses turn to <a href=\"https:\/\/pros.com\/products\/cpq-software\/\" target=\"_self\">configure, price, quote (CPQ) solutions<\/a> to improve sales effectiveness, research is showing just how valuable the investment is. Nucleus Research analyzed the returns of CPQ deployments and found businesses averaged over six dollars gained for every dollar invested over a three-year period.<\/p>\n<p>Benefits include:<\/p>\n<ul>\n<li>Increased revenue<\/li>\n<li>Reduced operational costs<\/li>\n<li>Increased sales employee productivity<\/li>\n<li>Faster time-to-close<\/li>\n<li>Improved customer satisfaction<\/li>\n<\/ul>\n<p>In addition, businesses leveraging CPQ solutions during the pandemic shutdown were better able to mitigate the risk of financial impact.<\/p>\n<p>Check out the report to learn why modern CPQ solutions can support your entire quote-to-cash process, establish more sales channels, and enable new payment methods so you can capitalize on multiple business models and deepen your market penetration.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Research shows that for every dollar spent on a CPQ deployment, businesses received an average of $6.22 in returns within three years.<\/p>\n","protected":false},"author":1,"featured_media":6985,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[18],"tags":[111,46,68,51,112],"class_list":["post-6986","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-analyst-reports","tag-label-analyst-report","tag-language-english","tag-product-smart-cpq-old","tag-topic-selling-improvement","tag-type-analyst-report","post-type-docs"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>CPQ Returns $6.22 for Every Dollar Spent | AI-Powered CPQ, Dynamic Pricing, &amp; Revenue Software<\/title>\n<meta name=\"description\" content=\"Research shows that for every dollar spent on a CPQ deployment, businesses received an average of $6.22 in returns within three years.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/s48932.p717.sites.pressdns.com\/analyst-reports\/cpq-returns-six-dollars-for-every-dollar-spent\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"CPQ Returns $6.22 for Every Dollar Spent | AI-Powered CPQ, Dynamic Pricing, &amp; Revenue Software\" \/>\n<meta property=\"og:description\" content=\"Research shows that for every dollar spent on a CPQ deployment, businesses received an average of $6.22 in returns within three years.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/s48932.p717.sites.pressdns.com\/analyst-reports\/cpq-returns-six-dollars-for-every-dollar-spent\/\" \/>\n<meta property=\"og:site_name\" content=\"PROS Resources Center\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/PROSInc\" \/>\n<meta property=\"article:published_time\" content=\"2021-01-12T19:44:12+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/s48932.p717.sites.pressdns.com\/wp-content\/uploads\/2025\/06\/aHViPTgwNzIwJmNtZD1pdGVtZWRpdG9yaW1hZ2UmZmlsZW5hbWU9aXRlbWVkaXRvcmltYWdlXzVmZmRiNjhlNDVjZmMuanBnJnZlcnNpb249MDAwMCZzaWc9NjY4ZTFjOTM3NTFmZWE2NThhMjNlZmViNTUzMDc3ZWI253D-1\" \/>\n\t<meta property=\"og:image:width\" content=\"500\" \/>\n\t<meta property=\"og:image:height\" content=\"272\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"PROS Inc.\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"CPQ Returns $6.22 for Every Dollar Spent | AI-Powered CPQ, Dynamic Pricing, &amp; 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