{"id":8448,"date":"2025-06-26T11:27:48","date_gmt":"2025-06-26T11:27:48","guid":{"rendered":"https:\/\/pros.com\/b2b\/learn\/?p=8448"},"modified":"2025-08-14T15:03:17","modified_gmt":"2025-08-14T15:03:17","slug":"scaling-smarter-how-direct-supply-modernized-pricing-for-500000-products-with-pros-price-optimization-and-management","status":"publish","type":"post","link":"https:\/\/pros.com\/b2b\/learn\/case-studies-testimonials\/scaling-smarter-how-direct-supply-modernized-pricing-for-500000-products-with-pros-price-optimization-and-management\/","title":{"rendered":"Scaling Smarter: How Direct Supply Modernized Pricing for 500,000+ Products with PROS Price Optimization and Management\u00a0"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div>\n<script src=\"https:\/\/fast.wistia.com\/player.js\" async><\/script><script src=\"https:\/\/fast.wistia.com\/embed\/lsxhxtrfmr.js\" async type=\"module\"><\/script><style>wistia-player[media-id='lsxhxtrfmr']:not(:defined) { background: center \/ contain no-repeat url('https:\/\/fast.wistia.com\/embed\/medias\/lsxhxtrfmr\/swatch'); display: block; filter: blur(5px); padding-top:56.25%; }<\/style> <wistia-player media-id=\"lsxhxtrfmr\" aspect=\"1.7777777777777777\"><\/wistia-player>\n\n\n\n<p><\/p>\n\n\n\n<p>With over 500,000 categorized products spanning senior living essentials, Direct Supply faced an immense pricing challenge. Managing millions of price records across multiple pricing levels required a robust, scalable solution to replace outdated spreadsheets and manual workflows.&nbsp;<\/p>\n\n\n\n<p>In this customer interview, Cody Nagy, Senior Manager, Customer Success at PROS, sits down with Holly Hadden, Senior Pricing Analyst at Direct Supply. Holly shares insights into their eight- year partnership with PROS and how using <a href=\"https:\/\/pros.com\/products\/price-optimization-management-software\/\" target=\"_blank\" rel=\"noreferrer noopener\">Price Optimization and Management<\/a> has transformed their pricing operations. From automating cost pass-throughs to empowering 200+ inside sellers with smarter discounting guidance, Direct Supply reveals the keys to pricing efficiency at scale.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Video Highlights:<\/strong>&nbsp;<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong><a href=\"#wistia_lsxhxtrfmr?time=1m17s\">1:17<\/a><\/strong> \u2013 After more than 8 years of working together, can you walk us through the PROS solutions you&#8217;re using today, how they fit into your operations, and the key challenges they&#8217;re helping you solve?\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong><a href=\"#wistia_lsxhxtrfmr?time=3m17s\">3:17<\/a><\/strong> \u2013 What are some of the major challenges you&#8217;ve tackled over the years as both your business and the PROS solution evolved?\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong><a href=\"#wistia_lsxhxtrfmr?time=5m45s\">5:45<\/a><\/strong> \u2013 What role has PROS played in helping Direct Supply manage pricing complexity during a time of economic uncertainty and tariffs?\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong><a href=\"#wistia_lsxhxtrfmr?time=7m36s\">7:36<\/a><\/strong> \u2013 What are some of the benefits or outcomes you\u2019ve seen from the PROS solution?\u00a0<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong><a href=\"#wistia_lsxhxtrfmr?time=10m02s\">10:02<\/a> <\/strong>\u2013 What do you believe has been the key to the successful partnership between Direct Supply and PROS?\u00a0<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>With over 500,000 categorized products spanning senior living essentials, Direct Supply faced an immense pricing challenge. Managing millions of price records across multiple pricing levels required a robust, scalable solution to replace outdated spreadsheets and manual workflows.&nbsp; In this customer interview, Cody Nagy, Senior Manager, Customer Success at PROS, sits down with Holly Hadden, Senior [&hellip;]<\/p>\n","protected":false},"author":43,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[14],"tags":[76,92,46,117,171,86],"class_list":["post-8448","post","type-post","status-publish","format-standard","hentry","category-case-studies-testimonials","tag-industry-consumer-goods","tag-label-outperform","tag-language-english","tag-product-smart-price-optimization-management","tag-type-customer-success-stories","tag-type-video"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Scaling Smarter: How Direct Supply Modernized Pricing for 500,000+ Products with PROS Price Optimization and Management\u00a0 | AI-Powered CPQ, Dynamic Pricing, &amp; Revenue Software<\/title>\n<meta name=\"description\" content=\"See how Direct Supply uses PROS to automate pricing, improve margins, and streamline operations across a 500,000-product catalog.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/s48932.p717.sites.pressdns.com\/case-studies-testimonials\/scaling-smarter-how-direct-supply-modernized-pricing-for-500000-products-with-pros-price-optimization-and-management\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Scaling Smarter: How Direct Supply Modernized Pricing for 500,000+ Products with PROS Price Optimization and Management\u00a0 | AI-Powered CPQ, Dynamic Pricing, &amp; Revenue Software\" \/>\n<meta property=\"og:description\" content=\"See how Direct Supply uses PROS to automate pricing, improve margins, and streamline operations across a 500,000-product catalog.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/s48932.p717.sites.pressdns.com\/case-studies-testimonials\/scaling-smarter-how-direct-supply-modernized-pricing-for-500000-products-with-pros-price-optimization-and-management\/\" \/>\n<meta property=\"og:site_name\" content=\"PROS Resources Center\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/PROSInc\" \/>\n<meta property=\"article:published_time\" content=\"2025-06-26T11:27:48+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-08-14T15:03:17+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/pros.com\/b2b\/learn\/wp-content\/uploads\/2025\/06\/social-default.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"PROS, Inc.\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Scaling Smarter: How Direct Supply Modernized Pricing for 500,000+ Products with PROS Price Optimization and Management\u00a0 | AI-Powered CPQ, Dynamic Pricing, &amp; 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