{"id":9349,"date":"2025-11-07T18:27:57","date_gmt":"2025-11-07T18:27:57","guid":{"rendered":"https:\/\/pros.com\/b2b\/learn\/?p=9349"},"modified":"2025-11-07T18:29:21","modified_gmt":"2025-11-07T18:29:21","slug":"drive-revenue-growth-boost-margins-smarter-pricing-pricing","status":"publish","type":"post","link":"https:\/\/pros.com\/b2b\/learn\/ebooks\/drive-revenue-growth-boost-margins-smarter-pricing-pricing\/","title":{"rendered":"Drive Revenue Growth and Boost Margins With Smarter Pricing"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div><div class=\"content-wrapper\">\n<div id=\"gateOverlay\" class=\"gate-overlay\">\n<div class=\"gate-popup\">\n<h3 style=\"margin-top: 0px; text-align: center;\" >Fill out form to view this eBook<\/h3>\n<p><script src=\"\/\/info.pros.com\/js\/forms2\/js\/forms2.min.js\"><\/script> <\/p>\n<form id=\"mktoForm_3599\"><\/form>\n<\/div>\n<\/div>\n<div id=\"gatedContent\" class=\"blurred\">\n<div id=\"pdf-container\" data-pdf=\"https:\/\/pros.com\/b2b\/learn\/wp-content\/uploads\/2025\/07\/SPOM_Drive-Revenue-Growth-and-Boost-Margins-With-Smarter-Pricing_Final.pdf\">\u00a0<\/div>\n<p>In this latest eBook, we explore how enterprises can maximize revenue and optimize their pricing for the market, across all channels. We explore the 3 big reasons why traditional technologies and approaches cannot work in this current landscape:<\/p>\n<ol style=\"margin-bottom: 20px;\">\n<li>The factors affecting pricing are complicated and getting more so as time goes on<\/li>\n<li>Buyer behavior is evolving constantly<\/li>\n<li>New technology is needed<\/li>\n<\/ol>\n<p>The answer is <a href=\"https:\/\/pros.com\/products\/price-optimization-software\/\" target=\"_self\">Pricing Optimization and Management (POM) software<\/a>, enabling companies to efficiently manage and optimize the price of goods and services to achieve their revenue, margin, and profit goals with a high degree of precision, governance, and insight.<\/p>\n<\/div>\n<\/div>\n\n\n<style>\n\/* Container wrapper ensures modal stays inside content area *\/\n.content-wrapper {\nposition: relative;\nmax-width: 900px;\nmargin: 0 auto;\npadding: 20px;\n}\n\n\n\/* Dimmed background only inside content wrapper *\/\n.gate-overlay {\nposition: absolute;\ntop: 0;\nleft: 0;\nwidth: 100%;\nheight: 100%;\nbackground: rgba(0,0,0,0.5);\ndisplay: flex;\nalign-items: center;\njustify-content: center;\nz-index: 10;\n}\n\n\n\/* Blur class *\/\n.blurred {\nfilter: blur(6px);\npointer-events: none;\n}\n\n\n\/* Popup box *\/\n.gate-popup {\nbackground: #fff;\npadding: 30px;\nborder-radius: 6px;\nwidth: 100%;\nmax-width: 480px;\nbox-shadow: 0 4px 20px rgba(0,0,0,0.25);\nz-index: 11;\n}\n\n\n.hidden { display: none; }\n\/* Force the form to 100% width *\/\n#mktoForm_3599,\n#mktoForm_3599 .mktoFormRow,\n#mktoForm_3599 .mktoFieldWrap,\n#mktoForm_3599 .mktoFieldDescriptor.mktoFormCol {\n  width: 100% !important;\n  max-width: 100% !important;\n  box-sizing: border-box;\n}\n\n.mktoButtonRow {\n  margin-top: 20px !important;\n}\n<\/style>\n<script>\n\/\/ Check if form was already submitted\nif (localStorage.getItem('gateCompleted_3599') === 'true') {\ndocument.getElementById('gateOverlay').classList.add('hidden');\ndocument.getElementById('gatedContent').classList.remove('blurred');\n}\n\n\n\/\/ Load Marketo form\nMktoForms2.loadForm(\"\/\/info.pros.com\", \"195-ZTW-739\", 3599, function(form) {\nform.onSuccess(function(values, followUpUrl) {\nlocalStorage.setItem('gateCompleted_3599', 'true');\ndocument.getElementById('gateOverlay').classList.add('hidden');\ndocument.getElementById('gatedContent').classList.remove('blurred');\nreturn false; \/\/ Prevent default follow-up\n});\n});\n<\/script>\n","protected":false},"excerpt":{"rendered":"<p>Fill out form to view this eBook \u00a0 In this latest eBook, we explore how enterprises can maximize revenue and optimize their pricing for the market, across all channels. We explore the 3 big reasons why traditional technologies and approaches cannot work in this current landscape: The factors affecting pricing are complicated and getting more [&hellip;]<\/p>\n","protected":false},"author":43,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8],"tags":[97,188,46,82],"class_list":["post-9349","post","type-post","status-publish","format-standard","hentry","category-ebooks","tag-algolia-no-index","tag-hidden","tag-language-english","tag-type-ebook"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Drive Revenue Growth and Boost Margins With Smarter Pricing | AI-Powered CPQ, Dynamic Pricing, &amp; Revenue Software<\/title>\n<meta name=\"description\" content=\"In this latest eBook, we explore how enterprises can maximize revenue and optimize their pricing for the market, across all channels.\" \/>\n<meta name=\"robots\" content=\"noindex, nofollow\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Drive Revenue Growth and Boost Margins With Smarter Pricing | AI-Powered CPQ, Dynamic Pricing, &amp; Revenue Software\" \/>\n<meta property=\"og:description\" content=\"In this latest eBook, we explore how enterprises can maximize revenue and optimize their pricing for the market, across all channels.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/s48932.p717.sites.pressdns.com\/ebooks\/drive-revenue-growth-boost-margins-smarter-pricing-pricing\/\" \/>\n<meta property=\"og:site_name\" content=\"PROS Resources Center\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/PROSInc\" \/>\n<meta property=\"article:published_time\" content=\"2025-11-07T18:27:57+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-11-07T18:29:21+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/pros.com\/b2b\/learn\/wp-content\/uploads\/2025\/06\/social-default.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"PROS, Inc.\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Drive Revenue Growth and Boost Margins With Smarter Pricing | AI-Powered CPQ, Dynamic Pricing, &amp; 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