Ascend UX Conference

Houston, TX

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About Ascend UX

Ascend is a conference for aspiring UX Design and Research Professionals starting their career. It’s a full day of knowledge-sharing and coaching delivered by local UX experts.


Why Attend?

One-on-One Professional Development Sessions

Looking to bolster your resume or portfolio? Unsure which skills or tools to improve? Get practical coaching in one-on-one sessions from experienced UX hiring managers.

Networking Opportunities

Build your network with speakers and other Houston UX Professionals during networking breaks and throughout the day.

Hands-on Workshops

Level up your skills with interactive workshops conducted by field-tested UX Designers and Researchers. Gain real-world perspective and practice with standard techniques.

High-Value Experience at Low Cost

Ascend is a fraction of the cost of most UX conferences. Early bird pricing is available through September 30, and students receive a discount with a valid ID. It also beats driving to Dallas or Austin!

Who Should Attend?

Anyone excited about design is welcome to attend, but Ascend’s content will be particularly useful for early career students and professionals in UX.

  • Students thinking about UX as a job and exploring opportunities.
  • Non-UX Professionals considering a career change, or just curious.
  • Early UX Professionals seeking advice on professional development.

Speakers / Panelists


Ravi Singh

Sr. Director, UX


Kelsey Ruger

VP, UX & Digital Marketing


Evelina Deleanu

Head of Research


Chris Fick

Lead UX Researcher


Eunice Yang

Senior UX Researcher


Arun Chintalapati

Senior UX Designer


Brandon Robinson

UX Designer


Jane Xiao

Product Designer


Janmy Saludo

UX Designer


Vivien Rico

Principal UX Designer


Kieu Tran

Senior UX Designer


Evan Sunwall

Design Manager


Katie Whitman

Manager of UI Design



08:00 – 09:00

Registration & Breakfast

09:00 – 09:15

Opening Keynote Speaker

Ravi Singh

09:15 – 10:00

Pleasure Principles: Building Products People Love

Kelsey Ruger

How do we build products people love? Learn strategies that go beyond UX techniques to uncover and create features user want to come back to again and again.

09:30 – 14:30

One-on-One Professional Development Sessions

Evan Sunwall, Ravi Singh

10:15 – 11:45

Workshop: UX Survival Skills

Arun Chintalapati, Brandon Robinson

Soft skills and sketching supplies are all you need to start communicating your ideas.

11:45 – 12:30

Lunch and Session Break

12:30 – 01:30

Workshop: Usability Testing 101

Chris Fick, Eunice Yang

Gain confidence in conducting usability tests to improve designs.

01:45 – 02:30

Being Successful in UX as An Introvert

Evelina Deleanu

This talk will cover tactical tips for conducting meetings, interviews, user testing sessions, and workshops from the perspective of an introvert.

02:45 – 03:45

Destination UX: Navigating Your Career Towards Design and Research

Panel: Kieu Tran, Jane Xiao, Vivien Rico, Janmy Saludo

Learn from three individuals who’ve successfully transitioned from diverse professional backgrounds into rewarding UX careers.

03:45 – 04:00

Closing Remarks and Giveaways

Ravi Singh, Andy Nguyen

04:00 – 07:00

Networking Social

Location: Holman Draft Hall

Socialize and network with attendees. This event is not sponsored by PROS.

Ticket Pricing

Early Bird

Aug 26 – Sep 30

Students – $45
Professionals – $95

General Admission

Oct 1 – Oct 17

Students – $75
Professionals – $125


Conference Location

HCC Administration Building
(3rd Floor)
3100 Main St
Houston, TX 77002


3200 Main St
Houston, TX 77002
(Across the street from HCC Administration Building)


Frequently Asked Questions

Where do I park?

The address is 3200 Main St. Houston, TX 77002. Parking is free. When you enter the garage, grab a parking pass from the kiosk and park on the 7th floor or roof. You’ll be given a parking validation ticket at the registration desk.

Is the event free?

It’s not free, but your ticket price includes access to the conference, breakfast, and lunch. Parking is free with the parking validation ticket you’ll receive from the registration desk.

How do I get the one-on-one Professional Development Session?

Arrive at the conference early! Sessions are limited, and not every attendee can be guaranteed a spot. Sign-ups will be available at the registration desk on the day of the conference. You will then be able to pick an available time. If all sessions are taken, we will put you on a waiting list and text you if a session becomes available. Remember to come prepared with multiple copies of your resume, access to your portfolio, and questions you want to ask.

Are there food and drinks?

Breakfast will be served in the morning and lunch around noon. See the agenda for specific times. There will also be general refreshments available throughout the conference day.

Are sessions recorded or broadcast online?

We currently do not have plans to record or broadcast online. We recommend you attend the conference and take notes as best you can!

Are there networking opportunities?

Yes, you will have plenty of opportunities to network during the breaks. We recommend you get out of your comfort zone and connect with everyone at the conference. We will have sponsor booths who are looking forward to meeting with you!

Do you offer refunds?

Cancellations and refunds will be honored up until 1 week prior to the conference. You can contact us at or cancel through the registration portal from your email confirmation. Refunds will also be given if the conference is cancelled.

Am I eligible for student rate?

Anyone currently enrolled in an academic program is eligible, regardless of degree or type of program. On the conference day, just bring a current student ID or papers confirming your enrollment to the registration desk so we can verify your student status.

How do I get in touch with you?

For any questions or feedback please contact us at