Flexibilität und Kontrolle über alle Vertriebskanäle hinweg
Fluggesellschaften stehen heute mehr denn je unter dem Druck, Kosten zu senken und gleichzeitig Angebote über mehrere Kanäle zu skalieren, um Passagiere wieder an Bord zu holen.
Durch die Nutzung von Tools, die es Vertriebsteams ermöglichen, flexible Angebote auf der Grundlage von Vertriebskanal- oder Passagierattributen zu erstellen und zu vertreiben, können Fluggesellschaften die Kontrolle über ihre Produkte wiedererlangen und die Abhängigkeit von älteren Systemen reduzieren.
Vertriebskosten senken und die Reichweite über alle Kanäle hinweg vergrößern
Vertriebsteams stehen vor der Herausforderung, die Kosten für die Kundengewinnung zu senken. Gleichzeitig versuchen sie jedoch, vielfältige, personalisierte Angebote an potenzielle Passagiere zu senden und dadurch die Konversionsrate zu steigern.
Fluggesellschaften möchten ihre Reichweite auf neue Kanäle ausweiten, von den Vorteilen von NDC profitieren und umfassende Angebote bereitstellen, um ihren Kunden ein transparentes Einkaufserlebnis zu bieten.
Mit einer umfassenden Einkaufs- und Preisgestaltungs-Engine können Vertriebsteams die Kontrolle über alle Kanäle, in denen sie tätig sind, wiedererlangen und das Einkaufs- und Buchungserlebnis drastisch verbessern.
Die führende Plattform für Einkauf und Preisgestaltung über direkte und NDC-Kanäle
Was Vertriebsteams erwarten können
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Reduzierte Verkaufskosten
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Mehr Konversions- und Zusatzverkaufsmöglichkeiten
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50 % Verbesserung der Reaktionszeiten
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Hohe Buchungsfähigkeit
Den Vertrieb in Ihrer Fluggesellschaft mit PROS optimieren
Preisgestaltung und Einkauf
Unabhängig vom Vertriebskanal müssen Vertriebsteams komplexe und umfassende Verkaufsszenarien und eine Vielzahl von Einkaufs-Anwendungen verwalten.
Ohne eine leistungsstarke Preis- und Einkaufs-Engine können Fluggesellschaften die Anforderungen komplizierter und wachsender Einkaufsanforderungen nicht erfüllen.
- Nutzen Sie umfassendere Angebote sowohl über direkte als auch indirekte Kanäle.
- Fördern Sie optimale Vertriebskanalstrategien über die Metasuche hinweg bei gleichzeitiger Verwaltung des Suchvolumens.
- Sorgen Sie für eine enge Integration in Strategien für Umsatzmanagement, Verfügbarkeit und Vertrieb.
- Erstellen und liefern Sie dynamische Preise über Kanäle, die durch Vertriebsstrategien unterstützt werden.
Dynamische Preisgestaltung für Flüge
Bieten Sie Preise mit voller Flexibilität und Kontrolle basierend auf der tatsächlichen Zahlungsbereitschaft Ihrer Passagiere an, indem Sie Möglichkeiten nutzen, die über Geschäftsregeln und manuelle Eingriffe hinaus gehen.
Durch die Nutzung der richtigen Verfügbarkeitsstrategien und den Einsatz eines wissenschaftlich fundierten Ansatzes für dynamische Preisfindung können die Teams für Umsatzmanagement mehr als 26 Preispunkte erreichen.
- Erstellen Sie relevantere Angebote, indem Sie Angebote und Preise basierend auf der Passagiersegmentierung oder den Attributen in Echtzeit anpassen.
- Kombinieren Sie einen wissenschaftlich fundierten Ansatz über Ertragsmanagement, Verfügbarkeit und Einkauf hinweg, um einheitlichere, umsatzoptimierte Angebote zu erhalten.
- Stellen Sie mit einer integrierten Engine für dynamische Preise den richtigen Preis zur richtigen Zeit über alle Vertriebskanäle hinweg bereit.
Ergänzende Merchandising-Artikel
Steigern Sie den Umsatz mit Zusatzdiensten und verbessern Sie die Möglichkeiten von Zusatzverkäufen während der gesamten Kundenreise.
Fluggesellschaften müssen heute mehr denn je den Umsatz pro Passagier über den Sitz hinaus steigern und die Kundenzufriedenheit durch personalisierte, dynamische Angebote verbessern.
- Bieten Sie während der Einkaufs- und Buchungsphase personalisierte Nebenprodukte über direkte und indirekte Kanäle an.
- Nutzen Sie flexible Einzelhandelsansätze mit reichhaltigen Medieninhalten wie Bilder und Videos, um die Konversionsraten zu erhöhen.
- Verwalten Sie einen Katalog für die Erstellung und den Vertrieb von Zusatzprodukten über robuste und flexible Konfigurationsfunktionen.
Bündelung und Segmentierung
Um einen Passagier zu gewinnen, ist Konsistenz entscheidend.
Bieten Sie eine einheitliche Übersicht über das Angebot für Tarif, Sitzplatz und Nebenprodukte, die basierend auf Suchkontext, Kanal und Kundensegmentierung auf den Passagier zugeschnitten ist.
Dank leistungsfähiger Funktionen zum Bündeln und Entwirren können Vertriebsteams Angebote dynamisch erstellen und über direkte und NDC-Kanäle vertreiben.
- Wenden Sie flexible Preisgestaltungstechniken zur Verbesserung von Zusatzverkauf und Querverkauf durch dynamische Bündelung von Produkten und Dienstleistungen an.
- Integrieren Sie KI-basierte Personalisierung und Preisgestaltung (auf Basis der Zahlungsbereitschaft) zur Vorverlegung zusätzlicher Käufe und Umsätze.
Erfolgreiche Vertriebsstrategien für RM-, Vertriebs- und Einzelhandelsteams bereitstellen
Dank der leistungsstarken Angebotsverwaltungsfunktionen können Vertriebsteams hervorragende Einkaufs- und Verkaufserlebnisse effektiv unterstützen und so die Konversionsrate und den Umsatz Ihrer Fluggesellschaft steigern.
Eine Architektur, die das Einkaufserlebnis heute und in Zukunft verbessert
- Airline.com
- Mobile
- NDC API
- GDS
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Revenue Management
Details -
Dynamic Pricing
Details -
Ancillary Merchandising
Details -
Bundling & Segmentation
Details -
Group and Corporate Sales
Details -
Pricing & Shopping
Details -
Digital Retailing
Details -
Booking, Ticketing, & Servicing
Details
Revenue Management
Are you confident in your ability to maximize revenue across every market you operate in, especially in times of extreme uncertainty? Through PROS proven forecast methodology, advanced willingness-to-pay optimization, and best-in-class workflows, RM teams can maximize their productivity, while enabling airline leaders to successfully manage their networks, capacity, and availability.
Dynamic Pricing
Are you able to price with full flexibility and control and based on your passengers’ true willingness-to-pay? PROS delivers advanced dynamic pricing capabilities to access more of the demand curve, drive better segmentation and price differentiation, while giving airlines the ability to make adjaustments beyond business rules and manual intervention.
Ancillary Merchandising
Is ancillary revenue a key part of your strategy for business recovery? Through PROS merchandising capabilities, airlines can create, manage and distribute ancillary products and services while harnessing the power of flexible rules and robust channel management. With full control of retailing techniques, airline can drive revenue throughout the customer journey with offer bundling and personalized offers in real-time.
Bundling & Segmentation
Can you create and deliver optimized offers that are tailored for your passenger’s individual needs and preferences? With bundling and segmentation, airlines can filter and bundle praoducts or services based on a customer profile resulting in greater upsell potential. With PROS, airlines can design the optimal offer for the search context, distribution channel and customer and drive a unique customer experience throughout the shopping and booking process that have them coming back to you for more.
Group and Corporate Sales
How streamlined is your global sales process in driving much needed incremental revenue from either group or corporate sales? With PROS automated quoting, booking, approval and ticketing capabilities, airlines can drive greater efficiency between Sales and RM to reduce suboptimal pricing and long quote times. Powered by science-based dynamic pricing, global sales teams can confidently price, deliver quotes, and improve the customer experience.
Pricing & Shopping
Are you able to answer the multitude of complex shopping and pricing scenarios regardless of the channel you operate in? With PROS best-in-class shopping and pricing engine, airlines can manage comprehensive selling scenarios and a variety of affinity shopping applications. With rich re-shopping and re-pricing, airlines can automate ticket exchanges and refunds and support complex rules and ticket modifications. All of this in real-time and highly accurate.
Digital Retailing
Can you deliver a more flexible, customer-centric shopping and booking experience for your customers? PROS retailing is an innovative, flexible, and modular digital retail engine proven to deliver complex experiences like loyalty and affinity shopping, and stopover and multi-city booking flows through smart UX. Airlines can influence the entire customer shopping and booking journey, drive ancillary revenue and improve conversions and loyalty.
Booking, Ticketing, & Servicing
Do you have full control and transparency when managing your end-to-end order management process? With the right booking, ticketing, and order servicing capabilities, airlines can provide their customers with true transparency and flexibility from pre-trip to post-trip. With PROS, airlines can drive seamless, customer-centric order management across all channels.
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Revenue Management
Details -
Dynamic Pricing
Details -
Group Sales
Details -
Booking, Ticketing, & Servicing
Details -
Pricing & Shopping
Details -
Ancillary Merchandising
Details -
Bundling & Segmentation
Details -
Digital Retailing
Details
Revenue Management
Are you confident in your ability to maximize revenue across every market you operate in, especially in times of extreme uncertainty? Through PROS proven forecast methodology, advanced willingness-to-pay optimization, and best-in-class workflows, RM teams can maximize their productivity, while enabling airline leaders to successfully manage their networks, capacity, and availability.
Dynamic Pricing
Are you able to price with full flexibility and control and based on your passengers’ true willingness-to-pay? PROS delivers advanced dynamic pricing capabilities to access more of the demand curve, drive better segmentation and price differentiation, while giving airlines the ability to make adjustments beyond business rules and manual intervention.
Group Sales
How streamlined is your group sales process in driving much needed incremental revenue? With PROS automated quoting, booking, approval and ticketing capabilities, airlines can drive greater efficiency between Sales and RM to reduce suboptimal pricing and long quote times. Powered by science-based dynamic pricing, group sales and RM teams can confidently price for groups.
Booking, Ticketing, & Servicing
Do you have full control and transparency when managing your end-to-end order management process? With the right booking, ticketing, and order servicing capabilities, airlines can provide their customers with true transparency and flexibility from pre-trip to post-trip. With PROS, airlines can drive seamless, customer-centric order management across all channels.
Pricing & Shopping
Are you able to answer the multitude of complex shopping and pricing scenarios regardless of the channel you operate in? With PROS best-in-class shopping and pricing engine, airlines can manage comprehensive selling scenarios and a variety of affinity shopping applications. With rich re-shopping and re-pricing, airlines can automate ticket exchanges and refunds and support complex rules and ticket modifications. All of this in real-time and highly accurate.
Ancillary Merchandising
Is ancillary revenue a key part of your strategy for business recovery? Through PROS merchandising capabilities, airlines can create, manage and distribute ancillary products and services while harnessing the power of flexible rules and robust channel management. With full control of retailing techniques, airline can drive revenue throughout the customer journey with offer bundling and personalized offers in real-time.
Bundling & Segmentation
Can you create and deliver optimized offers that are tailored for your passenger’s individual needs and preferences? With bundling and segmentation, airlines can filter and bundle products or services based on a customer profile resulting in greater upsell potential. With PROS, airlines can design the optimal offer for the search context, distribution channel and customer and drive a unique customer experience throughout the shopping and booking process that have them coming back to you for more.
Digital Retailing
Can you deliver a more flexible, customer-centric shopping and booking experience for your customers? PROS retailing is an innovative, flexible, and modular digital retail engine proven to deliver complex experiences like loyalty and affinity shopping, and stopover and multi-city booking flows through smart UX. Airlines can influence the entire customer shopping and booking journey, drive ancillary revenue and improve conversions and loyalty.
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Dynamic Pricing
Details -
Ancillary Merchandising
Details -
Bundling & Segmentation
Details -
Pricing & Shopping
Details -
Revenue Management
Details -
Group Sales
Details -
Digital Retailing
Details -
Booking, Ticketing, & Servicing
Details
Dynamic Pricing
Are you able to price with full flexibility and control and based on your passengers’ true willingness-to-pay? PROS delivers advanced dynamic pricing capabilities to access more of the demand curve, drive better segmentation and price differentiation, while giving airlines the ability to make adjustments beyond business rules and manual intervention.
Ancillary Merchandising
Is ancillary revenue a key part of your strategy for business recovery? Through PROS merchandising capabilities, airlines can create, manage and distribute ancillary products and services while harnessing the power of flexible rules and robust channel management. With full control of retailing techniques, airline can drive revenue throughout the customer journey with offer bundling and personalized offers in real-time.
Bundling & Segmentation
Can you create and deliver optimized offers that are tailored for your passenger’s individual needs and preferences? With bundling and segmentation, airlines can filter and bundle products or services based on a customer profile resulting in greater upsell potential. With PROS, airlines can design the optimal offer for the search context, distribution channel and customer and drive a unique customer experience throughout the shopping and booking process that have them coming back to you for more.
Pricing & Shopping
Are you able to answer the multitude of complex shopping and pricing scenarios regardless of the channel you operate in? With PROS best-in-class shopping and pricing engine, airlines can manage comprehensive selling scenarios and a variety of affinity shopping applications. With rich re-shopping and re-pricing, airlines can automate ticket exchanges and refunds and support complex rules and ticket modifications. All of this in real-time and highly accurate.
Revenue Management
Are you confident in your ability to maximize revenue across every market you operate in, especially in times of extreme uncertainty? Through PROS proven forecast methodology, advanced willingness-to-pay optimization, and best-in-class workflows, RM teams can maximize their productivity, while enabling airline leaders to successfully manage their networks, capacity, and availability.
Group Sales
How streamlined is your group sales process in driving much needed incremental revenue? With PROS automated quoting, booking, approval and ticketing capabilities, airlines can drive greater efficiency between Sales and RM to reduce suboptimal pricing and long quote times. Powered by science-based dynamic pricing, group sales and RM teams can confidently price for groups.
Digital Retailing
Can you deliver a more flexible, customer-centric shopping and booking experience for your customers? PROS retailing is an innovative, flexible, and modular digital retail engine proven to deliver complex experiences like loyalty and affinity shopping, and stopover and multi-city booking flows through smart UX. Airlines can influence the entire customer shopping and booking journey, drive ancillary revenue and improve conversions and loyalty.
Booking, Ticketing, & Servicing
Do you have full control and transparency when managing your end-to-end order management process? With the right booking, ticketing, and order servicing capabilities, airlines can provide their customers with true transparency and flexibility from pre-trip to post-trip. With PROS, airlines can drive seamless, customer-centric order management across all channels.
-
Ancillary Merchandising
Details -
Pricing & Shopping
Details -
Digital Retailing
Details -
Booking, Ticketing, & Servicing
Details -
Revenue Management
Details -
Dynamic Pricing
Details -
Bundling & Segmentation
Details -
Group Sales
Details
Ancillary Merchandising
Is ancillary revenue a key part of your strategy for business recovery? Through PROS merchandising capabilities, airlines can create, manage and distribute ancillary products and services while harnessing the power of flexible rules and robust channel management. With full control of retailing techniques, airline can drive revenue throughout the customer journey with offer bundling and personalized offers in real-time.
Pricing & Shopping
Are you able to answer the multitude of complex shopping and pricing scenarios regardless of the channel you operate in? With PROS best-in-class shopping and pricing engine, airlines can manage comprehensive selling scenarios and a variety of affinity shopping applications. With rich re-shopping and re-pricing, airlines can automate ticket exchanges and refunds and support complex rules and ticket modifications. All of this in real-time and highly accurate.
Digital Retailing
Can you deliver a more flexible, customer-centric shopping and booking experience for your customers? PROS retailing is an innovative, flexible, and modular digital retail engine proven to deliver complex experiences like loyalty and affinity shopping, and stopover and multi-city booking flows through smart UX. Airlines can influence the entire customer shopping and booking journey, drive ancillary revenue and improve conversions and loyalty.
Booking, Ticketing, & Servicing
Do you have full control and transparency when managing your end-to-end order management process? With the right booking, ticketing, and order servicing capabilities, airlines can provide their customers with true transparency and flexilbity from pre-trip to post-trip. With PROS, airlines can drive seamless, customer-centric order management across all channels.
Revenue Management
Are you confident in your ability to maximize revenue across every market you operate in, especially in times of extreme uncertainty? Through PROS proven forecast methodology, advanced willingness-to-pay optimization, and best-in-class workflows, RM teams can maximize their productivity, while enabling airline leaders to successfully manage their networks, capacity, and availability.
Dynamic Pricing
Are you able to price with full flexibility and control and based on your passengers’ true willingness-to-pay? PROS delivers advanced dynamic pricing capabilities to access more of the demand curve, drive better segmentation and price differentiation, while giving airlines the ability to make adjustments beyond business rules and manual intervention.
Bundling & Segmentation
Can you create and deliver optimized offers that are tailored for your passenger’s individual needs and preferences? With bundling and segmentation, airlines can filter and bundle products or services based on a customer profile resulting in greater upsell potential. With PROS, airlines can design the optimal offer for the search context, distribution channel and customer and drive a unique customer experience throughout the shopping and booking process that have them coming back to you for more.
Group Sales
How streamlined is your group sales process in driving much needed incremental revenue? With PROS automated quoting, booking, approval and ticketing capabilities, airlines can drive greater efficiency between Sales and RM to reduce suboptimal pricing and long quote times. Powered by science-based dynamic pricing, group sales and RM teams can confidently price for groups.
-
Group Sales
Details
Group Sales
How streamlined is your group sales process in driving much needed incremental revenue? With PROS automated quoting, booking, approval and ticketing capabilities, airlines can drive greater efficiency between Sales and RM to reduce suboptimal pricing and long quote times. Powered by science-based dynamic pricing, group sales and RM teams can confidently price for groups.
The Power of PROS Smart Science
By bringing together 30-years of practical experience in pricing, cutting-edge science and strategy, into an AI platform you can trust, PROS empowers Airlines to dynamically deliver highly personalized offers fit for every shopping and selling scenario.
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Tailored to your business and industry needs
by customizing further the smart algorithms (“Bring Your Own Science”)
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Applies unique customer and segment characteristics
in RM recommendations, delivering a price based on your customer’s willingness-to-pay
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Ensures tangible results
customers often quickly achieve 2-3% revenue lift, accelerated conversion rates and improved team productivity.
Best-in-Class Performance, Scalability and Data Security
Understanding how vital protection and availability of business information for organizations is, PROS places highest priority on performance, security and data privacy. By embracing best technology practices and internationally recognized standards, PROS helps companies to keep the business running without interruptions, mitigate risks and achieve highest protection against cyber-attacks, protecting their competitive advantages on the market.
The PROS Cloud
Designed with powerful capabilities to ensure business continuity, flexibility, and performance, the PROS Cloud is delivered globally under a Software-as-a-Service (SaaS) model hosted on Microsoft Azure. Housed in SOC2-certified data centers, it has the security and availability features you demand of a mission-critical application, including disaster recovery centers.
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Built to Outperform and Scale
Configured with elasticity to meet your performance requirements, architected for high availability.
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Seamlessly Integrates to Your Technology Stack
Integrated to work within heavily customized enterprise business systems, such as ERPs and CRMs.
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Beyond Secure For Business and Customer Data
Compliant with GDPR, SSAE16 SOC 2 Type 2, ISO 27001 and Cloud Security Alliance’s Cloud Control Matrix.
Sehen Sie sich die PROS-Lösungen in Aktion an
Wir freuen uns darauf, Sie zu treffen und Ihre Fragen zu den PROS-Lösungen zu beantworten.
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