Rebates vs. Discounts: The Incentive War That Might Be Undermining Your Margins

Businesses are under constant pressure to attract customers and drive sales — often turning to incentives like rebates and discounts. But while these tactics can boost short-term results, they can also erode profitability, distort pricing strategies, and create long-term margin challenges if not managed strategically.

This webinar will unpack the incentive war between rebates and discounts — exploring how each approach affects revenue recognition, customer behavior, and profitability. You’ll learn how to identify when a rebate program adds strategic value versus when it becomes a hidden drain on margins, and why “quick win” discounts might be costing you more than you realize.

Our expert speakers will share data-driven insights, real-world examples, and best practices for designing incentive structures that reward performance without sacrificing profit.

Key Takeaways:

• Understand the financial and behavioral impact of rebates vs. discounts.
• Discover common pitfalls that undermine margins — and how to avoid them.
• Learn how to align incentive programs with long-term business strategy.
• Gain tools for analyzing true ROI of promotional spend.
• Explore case studies from companies that optimized their incentive mix successfully.

Who Should Attend:

Finance leaders, pricing strategists, sales managers, and business decision-makers who want to maximize profitability while maintaining competitive edge.