Press Release

PROS Brings Configure-Price-Quote with Predictive Pricing Guidance to Microsoft Dynamics CRM

PROS Cameleon CPQ for Microsoft Dynamics Empowers Sales Teams with Data-Driven, Proven Capabilities for Smarter, Faster Selling

HOUSTON, March 10, 2015 – PROS® (NYSE: PRO), a big data software company, today announced the availability of PROS Cameleon CPQ for Microsoft Dynamics CRM. The powerful new combination is the only enterprise-class CPQ (configure-price-quote) product with PROS award-winning price optimization for Microsoft Dynamics CRM. The company will showcase the new solution for the first time at next week’s Microsoft Convergence Conference in Atlanta, scheduled for March 16-19 at the Georgia World Congress Center.

PROS Cameleon CPQ integrated with Microsoft Dynamics CRM is designed to increase quoting speed and accuracy, drive incremental profitability and enable sales teams to win more business. Guided selling, cross-sell and up-sell recommendations and PROS award-winning pricing guidance empower sales teams to respond even faster and smarter with more targeted offerings for each customer.

“Every organization is searching for new ways to drive profitable growth in today’s increasingly competitive global market,” said PROS Chief Marketing Officer Patrick Schneidau. “At PROS, we combine analytics, automation and intelligence to deliver CPQ capabilities that redefine what companies should expect from a CPQ solution. By arming sales teams with product and pricing information, they’re able to negotiate from an informed position, develop targeted offers with profitable margins, and win the business with speed and accuracy. Our goal is to deliver exponential value and help companies provide even better experiences for their customers.”

“Businesses today understand that building deeper customer relationships and personalizing every interaction are core to winning,” said Hayden Stafford, Microsoft Vice President for Global Enterprise Sales. “Microsoft Dynamics CRM helps customers drive sales productivity with the tools and knowledge they need to close business. PROS ability to help customers create targeted offers for every opportunity means sales teams will sell more effectively, close faster and win more. It’s partner innovations like these that are breaking new ground for our customers.”

PROS Cameleon CPQ helps sales representatives win more deals by making quoting much easier, faster and smarter. According to Aberdeen Research, companies that employ CPQ solutions enjoy 27% shorter sales cycles, and 26% more sales representatives achieve quota and deliver 105% larger average deal sizes compared with companies that do not use CPQ solutions.

PROS Cameleon CPQ with pricing guidance provides companies with the added advantage of guiding the sales team with pricing recommendations for each product with each customer. All of the information is integrated into their Microsoft Dynamics CRM environment, enabling sales teams to better respond to customers more quickly with tailored offers, anywhere and anytime:

  • Enhances productivity and ability to deliver sales results: PROS Cameleon CPQ for Microsoft Dynamics CRM combines the power of CPQ and intelligent pricing, making selling and quoting easier, faster and smarter than ever. Sales teams drive more accurate quotes with Cameleon CPQ, supported by business rules that drive automated workflows and frictionless approvals. Now, representatives are able to spend more time with customers and far fewer hours on the drudgery of administrative details.
  • Improves profitability by protecting margins and winning more business: PROS Cameleon CPQ provides sales teams with predictive guidance that identifies customer and product opportunities with pricing guidance, which empowers negotiations from an informed point of view. Guided selling illuminates cross-sell and up-sell recommendations, which ensures sales teams deliver tailored responses for each individual opportunity in minutes or hours – not days or weeks.
  • Increases speed and accuracy to drive customer preference: The name of the game for winning requires sales teams to respond quickly and accurately to quote requests, which builds customer trust and confidence. PROS Cameleon CPQ provides automatic and consistent proposal creation that includes the customer’s exacting requirements so sales teams can respond at the speed of business. The seamless experience within their Microsoft Dynamics CRM environment means sales representatives can quickly adopt the new capabilities and respond more quickly to customer requests.
  • Instills winning behavior across the sales team: Cameleon CPQ identifies customer and product opportunities that focus sales teams on those with the highest probability of winning. Data from transaction history and pricing analysis enables fact-based coaching to help build negotiation skills and share best practices for developing world-class sales teams.

PROS and Microsoft were recently recognized as two of the three elite winners of the 2015 CRM Watchlist Award, which recognizes companies that are making a major impression on a market, and changing or strengthening that market by their presence.

To learn more, visit the PROS website.

About PROS

PROS Holdings, Inc. (NYSE: PRO) is a big data software company that helps customers outperform in their markets by using big data to sell more effectively. We apply years of data science experience to unlock buying patterns and preferences within transaction data to reveal which opportunities are most likely to close, which offers are most likely to sell and which prices are most likely to win. PROS offers big data solutions to optimize sales, pricing, quoting, rebates and revenue management across more than 40 industries. PROS has completed over 800 implementations of its solutions in more than 55 countries. The PROS team comprises more than 1,000 professionals around the world. To learn more, visit

Forward-looking Statements

This press release contains forward-looking statements, including statements about the functionality and benefits of PROS software products. The forward-looking statements contained in this press release are based upon PROS historical experience with CPQ software and its current expectations of the benefits of CPQ software for organizations that implement and utilize such software. Factors that could cause actual results to differ materially from those described herein include the addressability of an organization’s CPQ needs and the risks associated with the complex implementation and maintenance of CPQ software such as PROS software products. Additional information relating to the uncertainty affecting the PROS business is contained in PROS filings with the Securities and Exchange Commission. These forward-looking statements represent PROS expectations as of the date of this press release. Subsequent events may cause these expectations to change, and PROS disclaims any obligations to update or alter these forward-looking statements in the future, whether as a result of new information, future events or otherwise.

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Media Contact:
James Garber

Sheila Watson



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