The Thursday Stack: Tools, Data, and More Prime Day

By Kim Davis, Chris Wood | DMN

B2B buyers are looking for personalization (of course), speed, and intelligence when it comes to the purchase cycle. They’re also looking for self-service options.

Personalization (and PROS has skin in this game) means personalized pricing, of course, and B2B buyers are increasingly looking for that within an eCommerce experience.

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Nearly Half of B2B Buyers Tell PROS Survey They’d Pay 5% Extra to Get Pricing Instantly


Revenue Management Goes Dynamic and Personal