A great digital commerce strategy is more important than ever to drive sales growth and improve customer satisfaction.
And there’s one important step that should happen early on.
New research from Gartner®, 5 Ways to Align Sales With B2B Digital Commerce, recommends digital commerce leaders work with sales leaders to develop a sales alignment strategy before launching digital commerce.
Read the report to learn:
- Ways to deploy digital commerce to engage sales
- Best practices to communicate your strategy
- How to tweak compensation plans for further alignment
Gartner, 5 Ways to Align Sales With B2B Digital Commerce, Sandy Shen, 3 February 2022
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