In this latest ebook, we explore how enterprises can maximize revenue and optimize their pricing for the market, across all channels. In the book we explore the 3 big reasons why traditional technologies and approaches cannot work in this current landscape:
- The factors affecting pricing are complicated and getting more so as time goes on
- Buyer behavior is evolving constantly
- New technology is needed
The answer is Pricing Optimization and Management (POM) software, enabling companies to efficiently manage and optimize the price of goods and services to achieve their revenue, margin, and profit goals with a high degree of precision, governance, and insight.