PROS Revenue Management Advantage & Real-Time Dynamic Pricing | 3
PR O D U C T G U I D E
How PROS RM Advantage Works:
Key Capabilities for Maximized
Revenue and Productivity
Gain Confidence Through Proven Forecasting and
Network Optimization
Even during extreme volatility, revenue management leaders need the right set of tools to
determine the right price, for the right customer, at the right time. PROS RM Advantage is
built on proprietary Bayesian forecasting methodology developed specifically for forecasting
passenger demand. What differentiates our approach to forecasting is the ability to establish
correlation between different parts of the booking curve, using booking data from flights yet
to depart, weighing recent observations stronger, and automatically capturing seasonality.
PROS RM Advantage also determines the optimal inventory controls used by the airline's
inventory system with proven optimization technology that determines the fare mix to
maximize revenue lift on every departure. RM Advantage generates revenue-optimal bid price
controls and leg/segment allocations along with decision support to make the best choices for
the business,