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Manitou: Giving Sales an AI Lift
Manitou builds world-leading rough-terrain forklift trucks. This global company has
17 subsidiaries doing business in more than 140 countries.
CASE STUDY
Challenge
Manitou wanted to optimize its sales processes to overcome
these challenges:
• Lack of visibility into dealers' order pipelines
• High error rates in quotes and orders
• Frequent back and forth between sales and engineering
to validate offers
• Difficulty and delay with communicating product changes
to the field
