Land O'Lakes transforms
its pricing methodology for greater
efficiency and improved eCommerce
customer experiences
AI-powered Pricing by PROS AI-powered Quoting by PROS
Land O'Lakes was
using legacy systems
and spreadsheets to:
Before PROS
Promote and
secure agreements
with over 6,000
independent dealers
Manage pricing
for facilities in over
60 countries
Set pricing
options for
20,000 SKUs
Automate dynamic
pricing management
Implementation
Land O'Lakes partnered
with PROS to:
Enhance the eCommerce
customer experience
Outcome
Following the
implementation of
PROS AI-powered
Pricing and Quoting,
the company saw
several key
improvements:
Faster and more
convenient digital buying
experiences
Improved
pricing efficiency
Ability to serve content to online
customers based on segmentation
Automated
promotion
optimization
WOW! This online
buying experience
is so much so much easier easier
than it used to be!
