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With the coronavirus accelerating the shift of purchasing through digital channels, a significant divide has been created between businesses that can offer great eCommerce experiences and those that hesitate to stand up much more than an online catalog. But with that leap many B2B sellers are facing two key challenges in pricing: getting it right and delivering it to their shoppers in real time. The most effective way to consistently deliver a market-relevant price is to enable real-time price calculation and delivery from a centralized pricing solution.
In this eBook we’ll take a closer look at how B2B companies can leverage real-time pricing for Magento Commerce to drive increased customer spend, improve purchase conversions, and ultimately grow revenue and market share.