{"id":6133,"date":"2024-08-08T13:19:24","date_gmt":"2024-08-08T13:19:24","guid":{"rendered":"https:\/\/pros.com\/learn\/videos\/travel-in-motion-view-airline-industry-transformation-modern-retailing\/"},"modified":"2026-02-09T19:24:57","modified_gmt":"2026-02-09T19:24:57","slug":"travel-in-motion-view-airline-industry-transformation-modern-retailing","status":"publish","type":"post","link":"https:\/\/pros.com\/learn\/videos\/travel-in-motion-view-airline-industry-transformation-modern-retailing\/","title":{"rendered":"Travel in Motion\u2019s View on the Airline Industry\u2019s Transformation to Modern Retailing"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div><p>\n<script src=\"https:\/\/fast.wistia.com\/embed\/medias\/b1q6pzadi8.jsonp\" async=\"\"><\/script><br \/>\n<script src=\"https:\/\/fast.wistia.com\/assets\/external\/E-v1.js\" async=\"\"><\/script>\n<\/p>\n<div class=\"wistia_responsive_padding\" style=\"padding: 56.25% 0 0 0; position: relative;\">\n<div class=\"wistia_responsive_wrapper\" style=\"height: 100%; left: 0; position: absolute; top: 0; width: 100%;\">\n<div class=\"wistia_embed wistia_async_b1q6pzadi8 seo=true videoFoam=true\" style=\"height: 100%; position: relative; width: 100%;\">\n<div class=\"wistia_swatch\" style=\"height: 100%; left: 0; opacity: 0; overflow: hidden; position: absolute; top: 0; transition: opacity 200ms; width: 100%;\"><img decoding=\"async\" src=\"https:\/\/pros.com\/learn\/wp-content\/uploads\/2025\/06\/swatch-413\" style=\"filter: blur(5px); height: 100%; object-fit: contain; width: 100%;\" alt=\"\" aria-hidden=\"true\" onload=\"this.parentNode.style.opacity=1;\"><\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>Watch this video with Daniel Friedli, Managing Director of <a href=\"mailto:https:\/\/travelinmotion.ch\/\" target=\"_blank\" rel=\"noopener\">Travel in Motion<\/a> to learn about where the airline industry is in terms of transformation toward modern retailing and <a href=\"https:\/\/pros.com\/solutions\/airline-offer-order-management\/\" target=\"_blank\" rel=\"noopener\">Offers and Orders<\/a>, and how providers like PROS help support the journey. &nbsp;<\/p>\n<p>Download the whitepaper &#8220;<a href=\"https:\/\/pros.com\/learn\/white-papers\/offer-order-looking-2025-beyond\">Offer and Order &ndash; Looking to 2025 and beyond<\/a>&#8221; from Travel in Motion and PROS, and learn more about the business and technological considerations for the retail transformation.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hear Travel in Motion\u2019s view on the airline industry\u2019s journey to Offer and Order management, and how providers like PROS help support it.<\/p>\n","protected":false},"author":1,"featured_media":6132,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[191,9],"tags":[60,85,46,166,171,101,86],"class_list":["post-6133","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-airline-retailing","category-videos","tag-industry-airlines","tag-label-video","tag-language-english","tag-topic-airline-revenue-offer-optimization","tag-type-customer-success-stories","tag-type-customer-testimonial","tag-type-video","post-type-blogs"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Travel in Motion\u2019s View on the Airline Industry\u2019s Transformation to Modern Retailing | AI-powered airline retailing and offer management platform<\/title>\n<meta name=\"description\" content=\"Hear Travel in 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