{"id":8458,"date":"2025-06-27T07:36:44","date_gmt":"2025-06-27T07:36:44","guid":{"rendered":"https:\/\/pros.com\/learn\/?p=8458"},"modified":"2026-05-01T19:59:19","modified_gmt":"2026-05-01T19:59:19","slug":"from-forecast-to-flight-porter-airlines-modernizes-with-pros-rma-and-rtdp","status":"publish","type":"post","link":"https:\/\/pros.com\/learn\/case-studies-testimonials\/from-forecast-to-flight-porter-airlines-modernizes-with-pros-rma-and-rtdp\/","title":{"rendered":"From Forecast to Flight: Porter Airlines Modernizes with PROS RM and RTDP"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div>\n<script src=\"https:\/\/fast.wistia.com\/player.js\" async><\/script><script src=\"https:\/\/fast.wistia.com\/embed\/08qmdooykg.js\" async type=\"module\"><\/script><style>wistia-player[media-id='08qmdooykg']:not(:defined) { background: center \/ contain no-repeat url('https:\/\/fast.wistia.com\/embed\/medias\/08qmdooykg\/swatch'); display: block; filter: blur(5px); padding-top:56.25%; }<\/style> <wistia-player media-id=\"08qmdooykg\" aspect=\"1.7777777777777777\"><\/wistia-player>\n\n\n\n<p><\/p>\n\n\n\n<p>As Porter Airlines expands across North America, it\u2019s revamping its revenue management strategy to stay ahead in a competitive market. Traditional class-based forecasting wasn\u2019t cutting it\u2014especially when it came to managing passenger buy-down behavior and uncovering new revenue opportunities.<\/p>\n\n\n\n<p>With PROS <a href=\"https:\/\/pros.com\/products\/airline-revenue-management-software\/\" target=\"_blank\" rel=\"noreferrer noopener\">Revenue Management<\/a> with Elasticity Forecasting, Porter made the shift to a smarter, behavior-based model. The result? A more integrated, data-driven approach that reflects how passengers actually shop, reducing reliance on manual workarounds and empowering analysts to focus on macro trends and strategic growth.&nbsp;&nbsp;<\/p>\n\n\n\n<p>In this customer spotlight, Tony Tran, Director, Revenue Management Systems at Porter Airlines, shares how RM with Elasticity Forecasting is streamlining operations, boosting system trust, and driving better forecasting. He also previews what\u2019s next: leveraging <a href=\"https:\/\/pros.com\/products\/real-time-dynamic-pricing-software\/\" target=\"_blank\" rel=\"noreferrer noopener\">Real-Time Dynamic Pricing (RTDP)<\/a> to bring even more precision and predictability to Porter\u2019s revenue strategy.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>Video Highlights:<\/strong>&nbsp;<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong><a href=\"#wistia_08qmdooykg?time=0m36s\">0:36<\/a><\/strong> &#8211; What cemented Porter\u2019s decision to move to Elasticity Forecasting?&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong><a href=\"#wistia_08qmdooykg?time=1m54s\">1:54<\/a><\/strong> \u2013 What is Porter Airlines looking forward to with the adoption of  Elasticity Forecasting and Optimization?<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong><a href=\"#wistia_08qmdooykg?time=2m30s\">2:30<\/a><\/strong> &#8211; How does this RM implementation compare to previous implementations?&nbsp;<\/li>\n<\/ul>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"#wistia_08qmdooykg?time=3m41s\"><strong>3:41<\/strong><\/a> &#8211; What types of functionalities does Porter look forward to in the usage of RTDP?&nbsp;<\/li>\n<\/ul>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Discover how Porter Airlines modernized its revenue management with PROS RMA and RTDP, leveraging elasticity forecasting and real-time dynamic pricing for smarter strategies.<\/p>\n","protected":false},"author":43,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":true,"footnotes":""},"categories":[14],"tags":[60,85,46,119,100,171,86],"class_list":["post-8458","post","type-post","status-publish","format-standard","hentry","category-case-studies-testimonials","tag-industry-airlines","tag-label-video","tag-language-english","tag-product-airline-real-time-dynamic-pricing","tag-product-airline-revenue-management","tag-type-customer-success-stories","tag-type-video"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Porter Airlines Transforms Revenue Management and Retailing | PROS<\/title>\n<meta name=\"description\" content=\"Discover how Porter Airlines enhanced revenue management, optimized pricing strategies, and strengthened modern airline retailing performance with the PROS platform.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pros.com\/learn\/case-studies-testimonials\/from-forecast-to-flight-porter-airlines-modernizes-with-pros-rma-and-rtdp\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Porter Airlines Transforms Revenue Management and Retailing | PROS\" \/>\n<meta property=\"og:description\" content=\"Discover how Porter Airlines enhanced revenue management, optimized pricing strategies, and strengthened modern airline retailing performance with the PROS platform.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/pros.com\/learn\/case-studies-testimonials\/from-forecast-to-flight-porter-airlines-modernizes-with-pros-rma-and-rtdp\/\" \/>\n<meta property=\"og:site_name\" content=\"PROS Resources Center\" 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