{"id":9886,"date":"2026-09-11T14:16:09","date_gmt":"2026-09-11T14:16:09","guid":{"rendered":"https:\/\/pros.com\/learn\/?p=9886"},"modified":"2026-09-11T14:16:10","modified_gmt":"2026-09-11T14:16:10","slug":"introducing-ai-agents-for-marketers_-transforming-marketing-productivity-in-airtrfx-control","status":"publish","type":"post","link":"https:\/\/pros.com\/learn\/webinars\/introducing-ai-agents-for-marketers_-transforming-marketing-productivity-in-airtrfx-control\/","title":{"rendered":"Introducing AI Agents for Marketers_ Transforming Marketing Productivity in airTRFX Control"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div>\n<script src=\"https:\/\/fast.wistia.com\/player.js\" async><\/script><script src=\"https:\/\/fast.wistia.com\/embed\/m4t5r1fivm.js\" async type=\"module\"><\/script><style>wistia-player[media-id='m4t5r1fivm']:not(:defined) { background: center \/ contain no-repeat url('https:\/\/fast.wistia.com\/embed\/medias\/m4t5r1fivm\/swatch'); display: block; filter: blur(5px); padding-top:56.25%; }<\/style> <wistia-player media-id=\"m4t5r1fivm\" aspect=\"1.7777777777777777\"><\/wistia-player>\n\n\n\n<p class=\"wp-block-paragraph\">Tiffany Medina, a group product manager at PROS, presents a detailed walkthrough of the AI agents launched within the Air Traffic Control platform. The presentation covers five core agents: a chatbot agent for guidance and troubleshooting, three creation agents (interlinking, dynamic price air module, and widget creation), and a module translation agent for localization. Medina outlines a five-step workflow consisting of discovery, creation, refinement, localization, and measurement. The session includes live demonstrations of how these agents generate drafts for various modules, such as travel itineraries and pricing modules, and emphasizes the importance of human review before publishing. Additionally, the presentation provides a product roadmap, including upcoming features like background workflows, a custom page generation agent, and conversational editing for widgets.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Tiffany Medina, a group product manager at PROS, presents a detailed walkthrough of the AI agents launched within the Air Traffic Control platform. The presentation covers five core agents: a chatbot agent for guidance and troubleshooting, three creation agents (interlinking, dynamic price air module, and widget creation), and a module translation agent for localization. Medina [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[13],"tags":[],"class_list":["post-9886","post","type-post","status-publish","format-standard","hentry","category-webinars"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Introducing AI Agents for Marketers_ Transforming Marketing Productivity in airTRFX Control | AI-powered airline retailing and offer management platform<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/pros.com\/learn\/webinars\/introducing-ai-agents-for-marketers_-transforming-marketing-productivity-in-airtrfx-control\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Introducing AI Agents for Marketers_ Transforming Marketing Productivity in airTRFX Control | AI-powered airline retailing and offer management platform\" \/>\n<meta property=\"og:description\" content=\"Tiffany Medina, a group product manager at PROS, presents a detailed walkthrough of the AI agents launched within the Air Traffic Control platform. The presentation covers five core agents: a chatbot agent for guidance and troubleshooting, three creation agents (interlinking, dynamic price air module, and widget creation), and a module translation agent for localization. Medina [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/pros.com\/learn\/webinars\/introducing-ai-agents-for-marketers_-transforming-marketing-productivity-in-airtrfx-control\/\" \/>\n<meta property=\"og:site_name\" content=\"PROS Resources Center\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/PROSInc\" \/>\n<meta property=\"article:published_time\" content=\"2026-09-11T14:16:09+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-09-11T14:16:10+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/pros.com\/learn\/wp-content\/uploads\/2025\/06\/social-default.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"675\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"PROS Inc.\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Introducing AI Agents for Marketers_ Transforming Marketing Productivity in airTRFX Control | AI-powered airline retailing and offer management platform","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/pros.com\/learn\/webinars\/introducing-ai-agents-for-marketers_-transforming-marketing-productivity-in-airtrfx-control\/","og_locale":"en_US","og_type":"article","og_title":"Introducing AI Agents for Marketers_ Transforming Marketing Productivity in airTRFX Control | AI-powered airline retailing and offer management platform","og_description":"Tiffany Medina, a group product manager at PROS, presents a detailed walkthrough of the AI agents launched within the Air Traffic Control platform. 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