Press Release

Etihad Airways Chooses PROS to Support Network and Revenue Growth Through Big Data

HOUSTON & ABU DHABI, United Arab Emirates, June 12, 2012 – PROS® (NYSE: PRO), a world leader in pricing and revenue management software, today announced that Etihad Airways has fully implemented and is now in production with PROS Origin & Destination Solutions™ (O&D) to support both its growing international expansion and revenue goals.

Headquartered in Abu Dhabi, the airline began its commercial operations in November 2003, and has become the fastest growing airline in the history of commercial aviation. Etihad operates more than 1,000 flights each week, serving an international network of 86 passenger and cargo destinations in the Middle East, Africa, Europe, Asia, Australia and North America. It has won a number of the travel industry’s most prestigious awards, including recognition as the “World’s Leading Airline” at the World Travel Awards in 2009, 2010 and 2011. The Etihad Guest loyalty program won top-rankings from The Freddie Awards 2012 in the categories of best elite program, best redemption ability and best loyalty credit card.

“We continue to grow our operations around the world to serve our expanding customer base,” said Roy Kinnear, Etihad Airways’ Senior Vice President for Revenue Management and Planning. “With our rapid pace of expansion, we needed high-end solutions that enable us to add both destinations and build connections that identify the best available seat/price combinations. We turned to PROS as the market leader, following a rigorous evaluation.”

“Airlines around the world look to PROS solutions as the big-data enabling technologies that fuel strategic growth, and the growth of Etihad Airways is remarkable by any measure,” said PROS Travel President Benson Yuen. “Etihad is recognized for both the quality of its operations and its award-winning passenger service, and we are proud to provide its next-generation revenue management solutions. We appreciate the confidence and trust Etihad places in our company, our team and our capabilities.”

PROS O&D provides significant incremental revenue benefits over traditional leg/segment solutions. With its forecasting and optimization capabilities, airlines maximize revenue opportunity by aligning revenue management objectives with other critical commercial operations of the airline.

About Etihad Airways
Etihad Airways is the national airline of the United Arab Emirates. Set up by Royal (Amiri) Decree in July 2003, Etihad commenced commercial operations in November 2003 and has gone on to become the fastest growing airline in the history of commercial aviation. Abu Dhabi, the capital of the United Arab Emirates, is the airline hub. The airline seeks to reflect the best of Arabian hospitality – cultured, considerate, warm and generous – as well as enhance the prestige of Abu Dhabi as a center of hospitality between east and west. Etihad Airways also owns nearly 30 percent of Air Berlin, Europe’s sixth largest carrier; 40 percent of Air Seychelles; and almost five percent of Virgin Australia.



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