Press Release

Groupe DEYA, Global French Manufacturer, Implements PROS Smart CPQ to Modernize Selling Strategies

HOUSTON and PARIS, Jan. 30, 2018 – PROS® (NYSE: PRO), a cloud software company powering the shift to modern commerce, today announced Groupe DEYA has implemented the PROS Smart CPQ solution in its Blocfer Division. The company, a global manufacturing powerhouse, is providing its sales teams with new guided selling capabilities that enable them to respond more quickly to customers in the digital era, with PROS configuration, pricing and quoting solution. Groupe DEYA plans to implement the solution across the entire span of its portfolio companies around the world.

Groupe DEYA globally manufactures a comprehensive range of storage solutions for residential and commercial markets. Included in its suite of products are cabinets, door frames, security doors, shaft enclosures, glazing units, scaffolding platforms and toe boards. The company sells across multiple channels and brands, including Deya and Kazed.

“We manufacture a broad range of products offered through a highly technical catalog that spans a number of channels,” said Groupe DEYA CIO Didier Glaine. “Our customers come to us with complex specifications, and our goal is to simplify the configuration and ordering process with guided selling. Now we’re able to harmonize offers and provide immediate responses for every request, with automated quote approvals that accelerate the sales cycle.

“With PROS Smart CPQ, we’ve also automated production times for every configuration, fully integrated with our Salesforce CRM and Microsoft Dynamics ERP platform,” Glaine continued. “Our catalogs are now immediately updated, which also lessens the burden on our IT teams. In 2018, we will extend the use of Smart CPQ to additional subsidiaries around the world. We appreciate the collaborative partnership we have with PROS, which enables us to better serve our customers and our sales teams.”

PROS Smart CPQ automates and simplifies configuration, pricing and quoting processes, empowering sales to instantly create accurate, personalized solutions for each customer. Companies are able to deliver the most profitable and compelling offers. Using artificial intelligence and machine learning, PROS Dynamic Pricing Science™ provides prescriptive insights into willingness-to-pay at the individual customer level, giving sales teams the ability to offer the right product at the right price in real-time for every customer.

“In the digital era, the requirements for speed and transparency have never been more acute, and dynamic pricing is required in virtually every environment,” said PROS Vice President, Professional Services, Sebastian Mamro. “Today, customers expect immediate, personalized responses across every selling channel, which is requiring organizations to redefine how they serve customers with a modern commerce strategy. Groupe DEYA is an international innovator, and they implemented PROS Smart CPQ to leverage its advanced machine learning and AI technology with personalized and frictionless buying experiences. We appreciate their confidence in PROS for this strategic global project.”

To learn more about PROS, visit or follow PROS on Twitter at @PROS_Inc.

About PROS

PROS Holdings, Inc. (NYSE: PRO) is a cloud software company powering the shift to modern commerce by helping companies create personalized and frictionless buying experiences for their customers. Fueled by dynamic pricing science and machine learning, PROS solutions make it possible for companies to price, configure and sell their products and services in an omnichannel environment with speed, precision and consistency. Our customers, who are leaders in their markets, benefit from decades of data science expertise infused into our industry solutions. To learn more, visit

Forward-looking Statements

This press release contains forward-looking statements, including statements about the functionality and benefits of revenue, profit realization and modern commerce software to organizations generally as well as the functionality and benefits of PROS software products. The forward-looking statements contained in this press release are based upon PROS historical experience with revenue, profit realization and modern commerce software and its current expectations of the benefits of revenue, profit realization and modern commerce software for organizations that implement and utilize such software. Factors that could cause actual results to differ materially from those described herein include the addressability of an organization’s revenue, profit realization and modern commerce software needs, the risks associated with PROS developing and enhancing products with the functionality necessary to deliver the stated results and the risks associated with the complex implementation and maintenance of revenue, profit realization and modern commerce software such as PROS software products. Additional information relating to the uncertainty affecting the PROS business is contained in PROS filings with the Securities and Exchange Commission. These forward-looking statements represent PROS expectations as of the date of this press release. Subsequent events may cause these expectations to change, and PROS disclaims any obligations to update or alter these forward-looking statements in the future whether as a result of new information, future events or otherwise.

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Media Contact:
James Garber



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