Press Release

PROS Announces Speakers for Outperform Europe 2013, the Big Data Event for B2B Pricing and Sales Effectiveness

Conference brings together industry experts, consultants and analysts to discuss strategies for business growth

HOUSTON and LONDON, April 22, 2013 – PROS® (NYSE: PRO), a big data software company, today announced the speaker roster for Outperform Europe 2013, its conference covering big data, pricing and sales effectiveness. The annual event, sponsored this year by Microsoft and Deloitte, will be held on May 22-23 at the Hotel Sofitel in Brussels. International business leaders, industry analysts and experts will share insights and strategies for achieving pricing excellence and improving sales effectiveness in business-to-business markets.

The event is tailored for senior executives from the manufacturing, distribution and service industries. Delegates will hear firsthand from customers and thought leaders about their experiences in using big data to increase sales performance, unlock new customer value opportunities and outperform in their markets.

Speakers at Outperform Europe 2013 will include:

  • Peter Faaborg-Andersen, Senior Manager, Strategy, Pricing & Market Insight, Novozymes A/S: The Novozymes Pricing Story
  • Mike Lawson, Director of Strategic Pricing, DePuy-Synthes Joint Reconstruction: Using Big Data to Outperform the Market
  • Trevor Pearson, Head of Pricing, 3663 Food Service: Negotiate with Confidence When You Have the Right Sales Analytics
  • André Brogli, Vice President, Customer Support Services, Sulzer Pumps Ltd.: Sales Optimisation – From Reactive to Proactive in Spare Parts Sales
  • Raymond L. Osgood, Vice President, APAC Region, FIAT Industrial: The Path To Profitability
  • Brian Mitchell, Senior Consultant, Microsoft Big Data Center of Expertise: Top Trends with Big Data  
  • Patrick Stakenas, Research Director for Gartner, Inc.: Price Optimisation and Management: A Top-Down Perspective & Supercharging the Sales Organisation with Sales Effectiveness and Performance Management
  • Pol Vanaerde, President, European Pricing Platform: The Art of Pricing
  • Fernando Ventureira, Vice President, Pricing Solutions: How to Get Your CEO to Care About Pricing
  • Björn Willemsens, Director, and Marc Abels, Partner, Deloitte Pricing Center of Excellence: Getting Sales into the Pricing Game (or Was It the Other Way Around?)
  • Chris Jones, PROS Chief Sales Officer: How Big Data Gives Your Team a Competitive Advantage
  • Craig Zawada, PROS Chief Visionary Officer: Are You the Only One Convinced of Pricing Technology?

“Our annual European conference continues to grow, attracting customers and thought leaders who speak about the positive impact and transformational gains they’ve made in pricing and sales effectiveness,” said PROS Chief Sales Officer Chris Jones. “Our customers are organizations with worldwide operations. They will discuss how they’ve outperformed by using PROS real-time data science and analytics to grow and sell more effectively. We look forward to having them share their experiences.”

For more information about the Outperform Europe 2013 conference, please visit and follow proceedings on Twitter via @PROS_Inc and #outperform13EU.

To register and attend the event, please visit the event registration page here. To become a sponsor at the event, please contact PROS.



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