Press Release

PROS Demystifies Configure-Price-Quote Selection with Wiley’s CPQ For Dummies® Guide

Helps Companies Make Smart CPQ Decisions

HOUSTON, Oct. 12, 2015 – In a move to help companies make informed CPQ (Configure-Price-Quote) selections, PROS® (NYSE: PRO), a big data software company, today announced the availability of Wiley’s “CPQ For Dummies®.” With the vast array of CPQ options in the market, the primer evaluates which capabilities are right for companies based on their specific business requirements.

The informative guide – part of the world’s bestselling reference brand from Wiley – provides companies with an overview on CPQ, an increasingly popular technology that helps sales teams sell faster and smarter to meet quota requirements. The book answers a number of pertinent questions on key topics that help both novices and experts alike better understand how to evaluate and use CPQ solutions:

  • Gain a better understanding of the CPQ role in the sales cycle.
  • Learn the 10 most important questions to ask when evaluating a CPQ solution.
  • Discover how pricing and data science are impacting the next wave of CPQ tools.
  • Learn how to distinguish the many flavors of CPQ.
  • Evaluate how to measure the impact of CPQ on profitability

“Every organization is looking at new ways to accelerate sales results to generate meaningful revenue growth,” said PROS Chief Marketing Officer Patrick Schneidau. “Our CPQ For Dummies® guide demystifies CPQ, which helps companies standardize the quoting process, and improve sales efficiency and discount discipline. Customers who use PROS CPQ are delivering material and measurable impact to their companies, providing real-time data science-driven product and price guidance directly to sales teams. The new guide is an excellent read for companies looking to understand how they can realize that impact in their own organizations through a CPQ buying decision.”

According to Aberdeen Group, companies that employ CPQ solutions enjoy a 105% larger average deal size, 27% shorter sales cycles, 19% higher lead-conversion rates, and 26% more reps achieve quota compared with companies that do not use CPQ solutions. According to Gartner, best-in-industry enterprises will increase revenue by up to three percent and profits up to 15 percent using price optimization technologies.

To download “CPQ For Dummies®,” visit the PROS website. To learn more about PROS, visit the website at or follow PROS on Twitter at @PROS_Inc.

About PROS

PROS Holdings, Inc. (NYSE: PRO) is a big data software company that helps customers outperform in their markets by using big data to sell more effectively. We apply years of data science experience to unlock buying patterns and preferences within transaction data to reveal which opportunities are most likely to close, which offers are most likely to sell and which prices are most likely to win. PROS offers cloud solutions to optimize sales, pricing, quoting, rebates and revenue management across more than 40 industries. PROS has completed over 800 implementations of its solutions in more than 55 countries. The PROS team comprises more than 1,000 professionals around the world. To learn more, visit

Forward-looking Statements

This press release contains forward-looking statements, including statements about the functionality and benefits of PROS software products. The forward-looking statements contained in this press release are based upon PROS historical experience with sales, pricing, revenue management and big data software and its current expectations of the benefits of sales, pricing, revenue management and big data software for organizations that implement and utilize such software. Factors that could cause actual results to differ materially from those described herein include the addressability of an organization’s sales, pricing and revenue management and big data software needs and the risks associated with the complex implementation and maintenance of sales, pricing, revenue management and big data software such as PROS software products. Additional information relating to the uncertainty affecting the PROS business is contained in PROS filings with the Securities and Exchange Commission. These forward-looking statements represent PROS expectations as of the date of this press release. Subsequent events may cause these expectations to change, and PROS disclaims any obligations to update or alter these forward-looking statements in the future, whether as a result of new information, future events or otherwise.

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Media Contacts:
James Garber

Sheila Watson



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