Press Release

PROS Outperform Europe 2014 Speakers Spotlight the Power of Big Data to Drive Pricing & Sales Effectiveness

HOUSTON and LONDON, Feb. 19, 2014 – PROS® (NYSE: PRO), a big data software company, today announced the speakers for Outperform Europe 2014, Europe’s premier conference for pricing and sales effectiveness. The annual event, sponsored by Microsoft and Deloitte, will be held March 4-5 in Cannes at the JW Marriott.

The event, which follows this month’s Outperform Americas in New York, brings together best-in-class thought leaders, seasoned pricing and sales practitioners, and business-to-business industry experts from across Europe. In a series of interactive sessions, executive meetings and networking opportunities, delegates will hear first-hand how big data is being used to help organisations outperform across a range of B2B industries.

“With the market dialogue surrounding big data, it’s more important than ever for executives to understand and identify where they can get the best returns on their big data,” said PROS Chief Marketing Officer Tim Girgenti. “At Outperform Europe, our customers and industry experts share first-hand experiences about how using big data to drive sales and pricing effectiveness has created outstanding business results. We are grateful to our customers for sharing their extraordinary stories. We look forward to another great event.”

Participants will have the opportunity to hear from PROS customers and industry experts, who will share their insights and experiences of using big data to sell more effectively. Outperform speakers will cover some of today’s most relevant business issues related to pricing and sales effectiveness:  

  • Winning more deals, more quickly, with easier, faster and smarter quoting
  • Pursuing commercial excellence across the organization
  • Driving consistent performance throughout the sales team
  • Scientific selling – the new lever for growth
  • Harmonizing the lead-to-order process for competitive advantage
  • Creating more intelligent approaches to deliver profitability
  • Evaluating customer behaviour to improve sales and pricing performance
  • Aligning pricing optimisation with global business priorities

Speakers at Outperform Europe include the following:

  • Frank Buytendijk, Research Vice President, Information Innovation, Gartner, Inc.
  • Michael Immenschuh, Senior Manager, Pricing Transformation, Capabilities and Analytics, Hewlett Packard EMEA Sales Operations
  • Ioana Pascu, Project Manager, Hewlett Packard EMEA Sales Operations
  • Tomas Forsgren, Director of Global Pricing and Analytics, The Gates Corporation
  • Jennifer Lewis, Head of Information Management, EMD Millipore, a division of Merck KGaA
  • Jascha Schaper, Head of Pricing Management, Process Solutions MM-PSE-Global Pricing Group, Merck KGaA
  • Mike Lawson, Director of Pricing, DePuy Synthes Trauma (a Johnson & Johnson company)
  • Mariana Peters, Senior Consultant, Robert Bosch GmbH
  • Frank Frohmann, Business Coach, Pricing and Management Systems, Evonik Industries
  • Stephan Liozu, Ph.D., Founder, Value Innoruption Advisors
  • Björn Willemsens, Director, Deloitte Consulting
  • Nikolas Beutin, Pricing, Sales and Marketing Partner, PwC Management Consulting
  • Mike Wilkinson, Director, Axia Value Solutions
  • Craig Zawada, PROS Chief Visionary Officer
  • Neil Biehn, Ph.D., PROS Vice President, Science & Research

To learn more about Outperform Europe 2014, or to register, visit the website at 

About PROS

PROS Holdings, Inc. (NYSE: PRO) is a big data software company that helps customers outperform in their markets by using big data to sell more effectively. We apply 28 years of data science experience to unlock buying patterns and preferences within transaction data to reveal which opportunities are most likely to close, which offers are most likely to sell and which prices are most likely to win. PROS offers big data solutions to optimize sales, pricing, quoting, rebates and revenue management across more than 30 industries. PROS has completed over 600 implementations of its solutions in more than 50 countries. The PROS team comprises more than 700 professionals around the world. To learn more, visit

Forward-looking Statements

This press release contains forward-looking statements, including statements about the functionality and benefits of PROS pricing and big data software. The forward-looking statements contained in this press release are based upon PROS historical experience with pricing and big data software, and its current expectations of the benefits of pricing and big data software for organizations that implement and utilize such software. Additional information relating to the uncertainty affecting the PROS business is contained in PROS filings with the Securities and Exchange Commission. These forward-looking statements represent PROS expectations as of the date of this press release. Subsequent events may cause these expectations to change, and PROS disclaims any obligations to update or alter these forward-looking statements in the future, whether as a result of new information, future events or otherwise.

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Media Contacts:
James Garber

Mark Kember



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