Press Release

PROS Selected for New Software Architecture Initiative in the Chemical Industry

New Microsoft Chemical Reference Architecture will help customers implement unified architecture for prescriptive pricing

HOUSTON, September 21, 2011 – PROS (NYSE: PRO), the world leader in pricing and revenue management software, today announced its participation in the Microsoft Chemical Reference Architecture (ChemRA) Initiative. The ChemRA Initiative is led by Microsoft and its industry partners and customers to develop a unified information technology (IT) architecture that will help address some of the business and technical challenges facing chemical and oil refining companies.

ChemRA will address technology integration on a holistic basis throughout the full scope of the chemical and oil refining industry ecosystem. It will also provide a blueprint for a unified architecture that will support enterprises in these industries to build powerful applications that address user needs while being interoperable, easy to maintain and easily adaptable to their current IT environment.

“With the global volatility in raw materials and currencies, chemical companies around the world face intense and unprecedented profit pressures,” said PROS Chief Marketing Officer Tim Girgenti. “PROS has an established chemical industry practice and has already helped the world’s leading chemical companies overcome these challenges. ChemRA is a way for the broader industry to benefit from the best practices PROS has established. The initiative demonstrates Microsoft’s leadership and its commitment to the chemical and refining industries by providing a roadmap our customers can use for building their next-generation prescriptive pricing solutions. With PROS prescriptive pricing, ChemRA can extend its footprint to address one of the most critical business disciplines in chemical companies today.”

“The Microsoft Chemical Reference Architecture Initiative provides an excellent example of our continuing commitment to addressing some of the most critical business challenges facing the global chemical and oil refining industries today,” said Ellyn Foltz, managing director, Worldwide Process Manufacturing Industry, Microsoft. “A standardized architecture blueprint will serve as a starting point for organizations in these industries to build a solid, unified architecture for their IT assets in the enterprise and the manufacturing domains. Through our collaboration with industry leaders such as PROS, we are helping our customers to more effectively integrate business applications, processes, people and data to facilitate more consistent workflows across and within chemical and oil refining organizations.”

To learn more about the PROS chemical industry practice and its selection to participate in the ChemRA Initiative, visit either the Microsoft website at or PROS website to view a supporting video by PROS Chief Marketing Officer Tim Girgenti.



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