Press Release

PROS to Showcase Innovative Revenue Management Cloud Application at World Low Cost Airlines Congress in London

HOUSTON & LONDON, Sept. 12, 2014 – PROS® (NYSE: PRO), a big data software company, today announced its sponsorship of the World Low Cost Airlines Congress. The event, scheduled for Sept. 16-17, will be held at the Business Design Centre in London.

PROS plans to showcase its innovative cloud-based revenue management (RM) solution, designed to meet the needs of today’s ultra-competitive airline markets. The solution uses data science to create greater alignment between RM and pricing, and helps airlines outperform in their price-sensitive markets.

“As a revenue management leader for the airline industry, we are helping our customers grow quickly and profitably,” said PROS Travel President Benson Yuen. “Our solution for ultra-competitive carriers provides airlines with state-of-the art revenue management technology that can positively impact their bottom line. We look forward to showcasing how PROS can help airlines outperform.”

PROS predictive forecasting and optimization models are designed to help carriers increase revenue by up to five to eight percent. A modern user interface dramatically increases efficiency and productivity, reducing the amount of training required to use the application. PROS combines power and simplicity, enabling revenue analysts at any experience level to be more effective by helping them manage real-time competitive and volatile business conditions.

PROS Senior Vice President for Product Management Surain Adyanthaya will lead two discussions during the Technology and Strategy Roundtables – titled “Dynamic Availability and its Relevance for Low-Cost Carriers” – starting at 11:30 a.m. on Sept. 16. The roundtables will showcase how technology influences the evolution of the airline industry.

To learn more about PROS, visit To learn more about the RM solution for ultra-competitive airlines markets at the World Low Cost Airlines Conference, email PROS at or call +1-800-555-3548.

About PROS

PROS Holdings, Inc. (NYSE: PRO) is a big data software company that helps customers outperform in their markets by using big data to sell more effectively. We apply 29 years of data science experience to unlock buying patterns and preferences within transaction data to reveal which opportunities are most likely to close, which offers are most likely to sell and which prices are most likely to win. PROS offers big data solutions to optimize sales, pricing, quoting, rebates and revenue management across more than 40 industries. PROS has completed over 700 implementations of its solutions in more than 55 countries. The PROS team comprises more than 900 professionals around the world. To learn more, visit

Forward-looking Statements

This press release contains forward-looking statements, including statements about the functionality and benefits of revenue management software to organizations generally as well as the functionality and benefits of PROS software products. The forward-looking statements contained in this press release are based upon PROS historical experience with revenue management and big data software and its current expectations of the benefits of revenue management and big data software for organizations that implement and utilize such software. Factors that could cause actual results to differ materially from those described herein include the addressability of an organization’s revenue management needs, the risks associated with PROS developing and enhancing products with the functionality necessary to deliver the stated results and the risks associated with the complex implementation and maintenance of revenue management and big data software such as PROS software products. Additional information relating to the uncertainty affecting the PROS business is contained in PROS filings with the Securities and Exchange Commission. These forward-looking statements represent PROS expectations as of the date of this press release. Subsequent events may cause these expectations to change, and PROS disclaims any obligations to update or alter these forward-looking statements in the future, whether as a result of new information, future events or otherwise.

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Media Contacts: 

Sheila Watson

James Garber



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