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Dynamic Overbooking: Cancellations and No-Shows for Maximum Revenue

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2 Dynamic Overbooking Overbooking is a strategy to intentionally accept more booking reservations than the physical capacity of a resource, mainly as an attempt to reduce revenue losses from no-shows or cancellations while taking into account risk of denying service. An overbooking strategy can be considered in any business context where capacity to supply products or services is limited, be it seats in an airline compartment, available rooms of a given type in a hotel or cars available for rent at a certain car rental location. For ease of presentation, in this white paper we explain all overbooking strategies in the airline context. Almost all airlines today manage their overbooking in a "static" manner, which is popular in practice mainly due to its simplicity, flexibility and robustness. With a static overbooking method, once the decision regarding how many seats to overbook is made, the overbooking level is assumed not to change. In real life, however, the overbooking level should change. For example, if the estimated no-show rate changes or available capacity changes. This typically happens during a re-optimization. At PROS, we have conducted research on methods that explicitly account for the time dynamics of arrivals and cancellations, as well as seat control, and dynamically make overbooking decisions based on the inventory left and time to departure. We have also demonstrated, through abundant simulations, a consistent revenue benefit that dynamic models have over static models, and we firmly believe that the dynamic models should no longer be overlooked by practitioners. www.pros.com Summary

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