HOW AI PRICE OPTIMIZATION CAN PLAY A SIGNIFICANT ROLE IN BOTH BUSINESS GROWTH AND CUSTOMER EXPERIENCE 5
We were drawn to the PROS Platform because we understand the
problems B2B consumers face with their omnichannel commerce
strategies and the importance of delivering unparalleled customer
experiences. The PROS Platform brings fully integrated capabilities
and has the power to improve product and pricing strategies that
drive a better customer experience and better business outcomes
overall for B2B buyers. Following are some key features that we
think are important.
Easily connects with existing systems. One of the greatest
challenges of pricing correctly is disparate touchpoints, systems,
and data that exist throughout the company and a myriad of
business channels themselves. PROS can serve as a centralized
platform for all customer touchpoints and software solutions,
including eCommerce, direct sales, indirect sales, vendor partners,
and distributors, as well as eCommerce platforms, CRMs, ERPs,
and even homegrown systems.
Benefits of the PROS Platform
