Case Studies

How PROS Smart Configure Price Quote (CPQ) Helped Manitou Group Realize a 26% Increase in Sales YoY

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• The manufacturer had been a PROS partner for over 10 years, experiencing great success in simplifying the complexity of heavy equipment configuration. • In 2020, they decided to expand the use of PROS Smart CPQ to all salespeople, including dealers in a multiphase, multistep process. • By 2022, AI-powered Quoting by PROS had been onboarded to over 600 dealers in 50 countries with more planned. • Now, salespeople can sit with customers and configure 400 product selections in a single online portal with PROS. This industrial manufacturer needed a pricing solution that provided accurate, real-time quotes, visibility into sales pipelines, and the ability to consistently parse complex order structures. • The company's main quoting resource was a manually updated catalog, and changes were not always communicated with sales outlets. • The customization and configuration of heavy equipment were difficult to track and change in the current system, and often required verbal communication. • The lack of ERP integration and a custom quoting and order platform made selling and revenue growth difficult. BEFORE WITH PROS OUTCOME AI-POWERED QUOTING BY PROS PROFITABLE GROWTH YoY increase in net sales After the PROS full deployment, the company's net sales increased to 26% YoY, even with inflationary pressures. 40,000+ orders in 2022 Manitou Group can now distribute its sales catalog to all channels consistently and in real time. Additional revenue with value-added services An additional 5% revenue increase is projected with the ability to purchase services over the web. Ease of use The new order platform is always up to date and has reduced ordering errors and the time it takes to communicate complex orders to manufacturing. How PROS Smart Configure Price Quote (CPQ) Helped Manitou Group Realize a 26% Increase in Sales YoY Website: www.manitou-group.com/en/ Headquarters: Ancenis, France Number of employees: 4,400 Founded: 1957 Industry: Manufacturing Revenue: €1.6 billion

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