PROS Best-kept Secret Success Stories
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Partnership with PROS
The company partnered with PROS because of
our experience in the healthcare industry and
ability to create customized digital transformation
solutions for profit optimization.
Since our inception in 1985, our goal has been to help customers
reclaim their time and efficiency with our profit optimization solutions.
That year, PROS forecasting technology instantly mitigated a severe
overbooking crisis based on high-load factors at a major airline carrier.
That carrier became our first customer, Southwest Airlines, who
remains our customer today.
More than 3 decades later, we have long since emerged into the B2B
space, carrying our "best-kept secret" for profitable growth with us
while we developed deep expertise in more than 30 industries along
the way. We constantly leverage our accrued experience to help
navigate our customers' specific market challenges.
Today, PROS patented technology creates customer-specific pricing
by using attributes that drive customer willingness-to-pay (WTP), and
we maintain these attributes at a customer/product level. No more
manual spreadsheets with rows and rows of costs and line items. With
our UI, our customers own and manage their segmentation and can
add or remove attributes to drive their own strategy. They can let
science choose the attributes. They can run segmentation whenever
they want without IT resources on either end. They can price in real
time and manage all their channels easily.
Working Better Together
We showed the healthcare provider that our patented technology
would help the company generate quotes for all types of product
packages. For example, we showed them that a patient would be
able to order surgery and a hospital stay in 1 package, rather
than 2, because PROS will allow them to offer prices for different
combinations of products and treatments. We also showed them
how the healthcare provider's sales agents will be able to easily
provide highly configured package prices to the private insurance
companies, the national health provider, and, on occasion,
the patients themselves.
After consultation, our team recommended a 2-phase deployment,
starting with AI-powered Quoting by PROS to do away with the
spreadsheets and sticky notes, then AI-powered Pricing by PROS
to support optimized pricing for the self-pay market.
Introducing PROS
Hmmm, so it was PROS.
This new system
sounds brilliant!
