PROS Resources

Joshua Bardell

Building CFO Buy-in for Pricing Transformation

Under pressure to deliver growth, CFOs are turning to AI pricing. Discover how modern pricing improves margins, forecasts, and governance.

Blog

6 Quick Pricing Wins to Manage Tariffs

Discover 6 quick pricing strategies to manage tariffs, protect margins, and maintain customer loyalty—without making permanent price hikes.

BlogPricing Strategy

Pricing Strategies to Maximize Customer Lifetime Value

Maximize customer lifetime value with strategic pricing. Learn about the business impact of pricing, the role of trust, and how recurring revenue, subscriptions, and rebates drive long-term growth.

BlogPricing Strategy

How Pricing Impacts These Five Decision Makers

Learn how pricing impacts these five key decision makers.

Blog