Une tarification plus intelligente grâce à l'IA : petit-déjeuner d'information sur le leadership

Pricing is no longer just about setting numbers, it has become one of the most technology-intensive and strategically critical functions in modern business. As AI-driven optimisation, autonomous decision engines, and real-time data intelligence reshape the pricing landscape, leaders must evolve from traditional roles into architects of intelligent pricing ecosystems.

Join us for an exclusive breakfast briefing designed for leaders who want to stay ahead of this transformation. This interactive session will combine keynote insights, real-world success stories, and peer discussions to help you understand the capabilities, governance models, and cultural shifts required to succeed in the next era of pricing.

You’ll walk away with a clear understanding of:

• Why AI pricing matters now and how it transforms decision cycles
• What margin impact is achievable with intelligent pricing strategies
• How to build trust and transparency in machine-driven decisions
• The evolving role of pricing leaders as custodians of reputation and architects of intelligent ecosystems

Whether you’re just starting to explore AI or already deploying advanced pricing tools, this session will give you the insights and strategies to lead confidently in a rapidly changing environment.