Insights

European Telecommunications Provider Harmonizes Omnichannel Retail Experience

Table of Contents

This €12B telecommunications company serves 23 million consumers and businesses. PROS unified the company’s quote-to-order system for 2,000 concurrent users across three channels and reduced product launch time by up to 75%.

CHALLENGE

  • In a fierce consumer market, this provider struggled to quickly respond to competitors’ offerings directed at its existing customer base
  • New product launches were stalled because they relied on IT to be introduced into provider’s catalog and tool set
  • Customers experienced inconsistency in product offers between channels

SOLUTION

  • A single, centralized quoting platform supporting 2,000 concurrent users across e-commerce, retail and call center channels
  • A unified ordering and billing system that allows for multicurrency support

RESULTS

  • Established a reliable, multichannel platform that supports 2,000 concurrent users, meets performance targets, and maintains 99.9% uptime 
  • Reduced new product launch time from 8-24 weeks to 2-8 weeks
  • Captured significant savings in maintenance and updates of product catalog, which includes 166,000 configurable software objects for 250 price plans

"We are very demanding in terms of performance, response time and support for large numbers of simultaneous users. We have run PROS CPQ through intense testing with positive results."
IT Customer Systems Director

Other content in this Stream

Taking Innovation to New Heights: How Lufthansa Group has Co-Innovated with PROS for over 30 Years

Discover how Lufthansa Group leverages PROS solutions to lead airline innovation, overcome legacy challenges, and accelerate revenue growth.

Case Studies & Testimonials

Retailing Reimagined: How PROS Helped Cyprus Airways Grow Direct Sales from 43% to 53%

See how Cyprus Airways boosted direct sales from 43% to 53% with PROS retailing solutions.

Case Studies & Testimonials

From Forecast to Flight: Porter Airlines Modernizes with PROS RMA and RTDP 

Discover how Porter Airlines is using PROS RMA and WTP to move beyond class-based forecasting and unlock smarter, scalable revenue growth.

Case Studies & Testimonials

How CHS Is Fueling Its S/4HANA Transformation with PROS 

Discover how CHS is modernizing pricing operations and future-proofing its ERP strategy during a major S/4HANA transformation with PROS.

Case Studies & Testimonials

How ADI | Snap One Is Powering Pricing Innovation with PROS 

See how ADI | Snap One is accelerating global pricing operations and driving innovation with PROS.

Case Studies & Testimonials

From Forecasting to Future-Ready: Azul’s WTP Transformation with PROS 

Discover how Azul uses WTP to optimize revenue, empower analysts, and drive smarter pricing decisions across its extensive flight network.

Case Studies & Testimonials