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Turbocharging Profitability: BORG Automotive Group’s Price Management Journey

Table of Contents


Discover how BORG Automotive Group, Europe’s largest independent remanufacturer of automotive spare parts, transformed their pricing strategy with PROS. Learn about their challenges, must-haves, and the growth opportunities that lie ahead.

Video Highlights:

  • 0:00 – Who is BORG Automotive Group?
  • 0:43 – What business challenges were you facing prior to looking for a software solution?
  • 1:21 – Prior to PROS, how were you able to price the sheer number of SKUs within BORG Automotive Group?
  • 2:01 – What were some “must-haves” in your software solution and vendor?
  • 2:39 – What made PROS stand out in the buying process?
  • 3:27 – What can you now do with PROS that you couldn’t before?
  • 4:26 – How is BORG Automotive Group planning to grow with PROS in the future?

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