What are the drivers of success for the pricing teams for delivering profitable growth?

PROS, Inc. is a leading provider of SaaS solutions that optimize omnichannel shopping and selling experiences, powering intelligent commerce.

PROS recently interviewed Tim Ham, the CEO, and the founding director of the pricing specialist consulting company, Pearson Ham Group. Tim has been working in pricing for 20 years across a wide range of market sector.

In this video, we asked Tim what helps drive success in B2B. He talks about planning, investment, and customer segmentation.

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