HOUSTON & BEIJING, December 14, 2011 – PROS® (NYSE: PRO), a world leader in pricing and revenue management software, today announced it participated in the SAPPHIRE® NOW and SAP® TechEd Conferences in Beijing. PROS integrates with SAP applications to incorporate the power of prescriptive pricing that drives higher margins, increases market share and improves business agility. The conference, which was held in Beijing at the China National Convention Center, attracted more than 20,000 participants.
Joining PROS as a co-participant for the Beijing event were representatives from its reseller partner in China, Integritas Pacific.
PROS is an SAP software solution and technology partner in the SAP PartnerEdge™ program and a participant in the SAP EcoHub solution marketplace, which can be viewed on the site web.
Les PROS Pricing Solution Suite has achieved SAP certification as powered by the SAP NetWeaver® technology platform. Customers who have chosen PROS for price and margin management come from a broad range of vertical industries in the manufacturing, distribution and services industries: chemicals; petroleum; oil and gas; high-tech; IT services; medical devices; auto parts; heavy equipment; paper and packaging; and building products. PROS offers companies a highly configurable solution that requires no custom coding, enabling business users to rapidly adjust their pricing practices and price points without the need of programmers.
“China is a promising market for PROS, and we appreciate the opportunity to showcase our SAP-certified price and margin management solutions to SAP customers in the Asia Pacific region,” said PROS Chief Marketing Officer Tim Girgenti. “Organizations that implement PROS in conjunction with SAP applications, including SAP ERP and SAP Customer Relationship Management (CRM), are able to realize an even greater return on their SAP investment by turning transactional data into actionable and efficient pricing strategies. The combination of SAP’s best practices with PROS prescriptive pricing capabilities presents a great opportunity for companies in China to turn pricing into a true strategic advantage.”
“The Chinese economic landscape continues to mature, with companies now shifting their focus away from growth and new-product expansion, and toward margin and business agility improvements,” said Integritas Pacific CEO Michael Zhang. “We see PROS pricing optimization software as a strategic enabler for growth among organizations in China and the Asia-Pacific region.”
About Integritas Pacific
Integritas is a software distribution company that provides international enterprise software products and support to clients via its subsidiaries and channels in China and Singapore. Integritas leverages its installed client base and domain expertise to develop intellectual property, solutions and software.