PROS Resources

Warum Listenpreise keine solide Kalkulationsgrundlage darstellen

Listenpreise sind gute Anhaltspunkte für den Einstieg in Verkaufsverhandlungen. Sie basieren in den meisten Fällen auf:

  • dem geschätzten Endverbraucherpreis (z. B. dem Preis eines Bremsbelags in der Autowerkstatt) oder
  • dem Cost-Plus-Pricing, dem kostengetriebenen Ansatz zur Preisfestlegung, der sich nicht unbedingt dynamisch an Lieferantenkosten anpasst

Other content in this Stream

Weathering Trade Turbulence in the EMEA Region

Explore smart commercial strategies to navigate trade turbulence. This white paper from PROS and Deloitte helps guide European businesses build resilience, drive growth, and adapt with agility in volatile markets.

White Papers

Empowering Manufacturers: AI-powered Pricing Strategies with Rebate Management

Learn how AI-powered pricing and rebate management help manufacturers boost revenue, strengthen customer ties, and enhance efficiency in a volatile market.

White Papers

Offer and Order – Looking to 2025 and beyond

The airline industry is advancing towards modern retailing. This whitepaper by Travel in Motion and PROS explores the transition to Offers and Orders, with insights from Air Europa, and Lufthansa.

White Papers

PROS and Skyscanner: Guide to Offer Optimization via Metasearch

Unlock the potential of metasearch engines for modern airline retailing with PROS and Skyscanner. Optimize offers and expand market reach, enhancing the traveler experience and driving revenue.

Airline RetailAirline RetailingAirlinesWhite Papers

Empowering Manufacturers: AI-powered Pricing Strategies with Rebate Management

Learn how AI-powered pricing and rebate management help manufacturers boost revenue, strengthen customer ties, and enhance efficiency in a volatile market.

White Papers

The Existence of a Positive-Sum Game Among Airlines

PROS' Michael Wu summarizes COVID Task Force work and brings a call to action.

White Papers