HOUSTON, November 5, 2012 – PROS® (NYSE: PRO), a world leader in pricing and revenue management software, today announced its sponsorship of Microsoft Asia Rise. Scheduled for Nov. 6-8, the event will be held at Singapore’s Resort World Sentosa. PROS Senior Vice President, Products, Oscar Moreno, will deliver a presentation in the process manufacturing track titled “Big Data for Sales Growth: How Outperforming Companies Monetize Their Rich Transaction History.”
The invitation-only conference attracts senior executives and IT decision makers from across the Asia-Pacific Rim representing industries including manufacturing and resources, financial services, communication and media, services, and retail/consumer products.
PROS is a Microsoft Global Independent Software Vendor (ISV) for the Microsoft Dynamics CRM.
“Executives in every corner of the globe are searching for ways to tap into their big data to gain a competitive market edge,” said Moreno.” Outperformers are realizing that the best way to gain this competitive advantage is by applying big data science to operational and transaction data to drive more effective selling. We look forward to sharing our insights, based on years of helping some of the world’s largest organizations leverage their data to optimize sales.”
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