PROS Platform for Travel

 

Optimize Your Offers for Every Selling Interaction in Airline Travel

Accelerate Airline Recovery by Unifying the Shopping and Selling Process to Deliver Exceptional Customer Experiences

The PROS Platform for Travel is the only solution of its kind that sits at the center of every customer offer—the intersection of product, price, and place—enabling your airline to define, implement, and optimize its selling efforts.

Built on industry leading AI, the PROS Platform for Travel connects the critical pieces of revenue management, offer creation, distribution and digital retailing – driving collaboration and coordination – in order to reduce inefficiency and create consistent and revenue optimal offers across all the channels your airline operates in. With PROS, you’ll make every shopping and selling experience more personalized and every transaction more profitable.

End-to-End Airline Offer Creation and Order Management

Airline revenue and customer satisfaction are driven by strategies across revenue management, offer creation, distribution, sales, and digital experience. That’s where the PROS Platform for Travel comes in. The PROS Platform for Travel delivers transformational tools built on science to increase operational efficiency and collaboration between the teams critical to the offer and order management process.

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Don’t let demand fluctuations and uncertainty negatively impact your ability to forecast and optimize revenue. With the PROS Platform for Travel, revenue management teams can rely on proven forecasting and optimization grounded in science while creating operational efficiency across RM analysts and other team members.

  • Break away from restrictions of class-based pricing
  • Rely on accurate, real-time data for decision support
  • Use flexible and comprehensive strategies for availability and distribution
  • Automate group pricing and booking processes based on RM and sales policies
 

Accelerate revenue across all of the channels your airline sells through while maintaining control of your offers and costs. With the PROS Platform for Travel, distribution teams can scale distribution while gaining the essential flexibility and control across channels traditionally handled by the GDS.

  • Drive higher conversions with best-in-class response times and accuracy
  • Create and distribute rich offers while harnessing the power of flexible channel management
  • Tap into dynamic pricing to push offers beyond business rules and manual intervention
  • Manage comprehensive selling scenarios, re-shopping, and repricing
 

Break away from the constraints of legacy solutions that limit your ability to create a customer-centric digital experience. With the PROS Platform for Travel, digital teams can drive immediate impact with flexible retailing solutions that are designed with the customer journey in mind.

  • Drive conversion and upsell across the entire customer journey with smart UX
  • Adopt open, modular or flexible plug-and-play solutions for your booking engine
  • Gain full control of your end-to-end order management process
  • Manage comprehensive selling scenarios, re-shopping, and repricing
 

Whether selling to groups or business travelers, Sales teams are under tremendous pressure to transform the sales process and accelerate revenue across multiple channels. Take advantage of tools to efficiently collaborate with internal revenue management and pricing teams, while serving your customers – travel agencies and corporate travel managers – quickly and confidently. Design offers that are revenue optimal and automate the quoting process to respond to buyers with fast and highly personalized offers.

  • Automate quoting, booking, and approval process through intuitive and easy workflows
  • Manage bookings, contracts, and pricing policies in a centralized area, including business rules and discounts
  • Leverage science-based dynamic pricing to create revenue optimal quotes in real-time that are inclusive of ancillaries and amenities
  • Support creation and management of sales agreements and contracts
 

Delivering the PROS Platform for Travel

The PROS Platform for Travel is delivered in the following ways: Revenue Management and Real-Time Dynamic Pricing to help airlines simplify revenue and tap into dynamic pricing across a complicated network. Group Sales Optimizer allows airlines to price and manage group bookings through a one-stop shop for greater group conversion. Dynamic Offers and Digital Retail enables airlines to create and distribute dynamic offers across their digital, NDC and indirect channels. Smart Configure Price Quote allows airlines to price, quote and manage agreements for corporate travel bookings.

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An Architecture to Drive Today and Tomorrow’s Retail Experiences

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  • Airline.com
  • Mobile
  • NDC API
  • GDS
Actionable Insights
Actionable Insights
Actionable Insights
The PROS Platform logo
  • Revenue Management

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  • Dynamic Pricing

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  • Ancillary Merchandising

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  • Bundling & Segmentation

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  • Group and Corporate Sales

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  • Pricing & Shopping

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  • Digital Retailing

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  • Booking, Ticketing, & Servicing

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  • Revenue Management

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  • Dynamic Pricing

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  • Group Sales

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  • Pricing & Shopping

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  • Ancillary Merchandising

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  • Bundling & Segmentation

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  • Digital Retailing

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  • Booking, Ticketing, & Servicing

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  • Dynamic Pricing

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  • Ancillary Merchandising

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  • Bundling & Segmentation

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  • Pricing & Shopping

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  • Revenue Management

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  • Group Sales

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  • Digital Retailing

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  • Booking, Ticketing, & Servicing

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  • Ancillary Merchandising

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  • Pricing & Shopping

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  • Digital Retailing

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  • Booking, Ticketing, & Servicing

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  • Revenue Management

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  • Dynamic Pricing

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  • Bundling & Segmentation

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  • Group Sales

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  • Group Sales

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  • Corporate Sales

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  • Bundling & Segmentation

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  • Dynamic Pricing

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  • Revenue Management

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  • Booking, Ticketing, & Servicing

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  • Digital Retailing

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  • Pricing and Shopping

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  • Ancillary Merchandising

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An Architecture to Drive a More Resilient Airline Industry

At the very core of our platform is the raw data from which we derive useable insight for your business. Think of this as the “oil” that we can refine to help power the decision-making process. This data will exist in many formats and many locations, but by creating a big data lake, we can process and extract intelligence from the data which can be delivered to your decision-makers.

    On top of that data lives the PROS AI engine. This engine uses algorithms and models that have been specifically designed to solve the complex business challenges our customers face. This AI engine analyzes and learns from the data. It looks for patterns and intelligence that enable better business decisions. The role of the AI engine is critical because, with the volume of data, the complexity of information, and the rate of change of that raw data, it’s simply too great for a human to manage.

      The insights PROS delivers via our purpose-built solutions enrich and drive whatever task is being undertaken – whether that’s how to price products and services, deciding what products to offer to a particular customer, or determining how to bundle and sell solutions in a rapidly changing eCommerce environment. This ability to process large amounts of data in complex environments and deliver prescriptive insights that fuel better business decisions is what makes the PROS approach to powering the move to digital commerce unique and so effective for our customers.

        Meet the High Flyers Already Optimizing Through PROS Science

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        Don’t Just Take Our Word for It

        It takes a lot to digitally transform your airline — which makes choosing the right AI-powered platform a critical decision. PROS solutions have helped many of the world’s leading airlines transform their sales process with experience, focus, and knowledge. See it. Believe it. Start your journey next.

        Etihad Airways: Improved Conversion with 50% faster search results using The PROS Platform for Travel

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        NDC Certificates

        PROS is a Strategic Partner of the International Air Transport Association (IATA) and is now IATA NDC Level 4 Capable, supporting airlines in full offer and order management capabilities through its retail platform. The capabilities within PROS Platform for Travel empower airlines with greater control and flexibility of their offers across all of their distribution channels.

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        Best-in-Class Performance, Scalability and Data Security

        Understanding how vital protection and availability of business information for organizations is, PROS places the highest priority on security and data privacy. By embracing best technology practices and internationally recognized standards, PROS helps companies to keep the business running without interruptions, mitigate risks and achieve highest protection against cyber-attacks, protecting their competitive advantages on the market.

        More about PROS Trust & Security

         

        The PROS Cloud

        The PROS Cloud is delivered globally under a Software-as-a-Service (SaaS) model hosted on Microsoft Azure. Housed in SOC2-certified data centers, it has the security and availability features you demand of a mission-critical application, including disaster recovery centers.

        More about PROS Cloud

        • Built to Outperform and Scale

          Configured with elasticity to meet your performance requirements, architected for high availability.

        • Seamlessly Integrates to Your Technology Stack

          Integrated to work within heavily customized enterprise business systems, such as ERPs and CRMs.

        • Beyond Secure for Business and Customer Data

          Compliant with GDPR, SSAE16 SOC 2 Type 2, ISO 27001 and Cloud Security Alliance’s Cloud Control Matrix.

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