PROS Retail for Airlines
The next-gen retail solution for airlines to optimize both offers and UX in real time.




Bring Offer Optimization to Life with PROS Retail
The end-to-end eCommerce solution for airline retail hands airlines powerful tools to control both content and UX from inspiration to post-trip. Now airlines can optimize offers across seat, fare and ancillaries with full NDC compliance for offer and order management. Design a digital-first experience across web, mobile and direct sales channels through a flexible, self-learning UI that removes friction and drives conversion and revenues.
Download the PROS Retail Solution Brief
GET IT NOWBeyond Booking Engines and Retail Platforms
Science in Offer Creation & Delivery
PROS Retail brings science and design together to help airlines retail offers and customer experience in a digital-first manner. Optimize content and how it’s displayed across digital channels based on data science and real-time insights.
Dynamically Learning UI
Deliver fast on the expectations of the digital traveler through automated science-based user interface. Study shopper’s behavior with a variety of testing options. And, maximize user experience and conversion in real-time to accelerate time-to-market.
End-to-End Control
Gain control over the customer experience and shopping cart, and stay relevant at all phases of the travel journey. Deliver value to travelers’ micro moments – at inspiration, during shopping & booking, before and after travel to build trust and brand loyalty.
Plug and Play Integration
Flexible and open API enables airlines to use all or parts of the UI flow and couple with their own UI and ecosystem. No complexity or long implementations added, just a focus on what drives value for your airline and customers. Fully PSS and GDS independent and agnostic.
End-to-end Capabilities, Modular Flexibility
The capabilities of a retail platform, the flexibility of a modular API solution.
PROS Retail enables airlines to understand the customer and control all phases of the travel experience. The comprehensive feature set powers rich retail capabilities throughout all travel touchpoints. The modularity allows airlines to customize and optimize a great user experience. Powered by technology, designed for airlines.
Features | PROS Retail for Airlines | |
Flexible, Customizable UI & UX | ||
Automation & Learning UI | ||
Air & Non-Air Ancillaries | ||
Offer Management | ||
Order Management | ||
Offer Creation with PROS Shopping & PROS Merchandising | ||
Channel Management & NDC | ||
Customer Journey: Shop, Book & Manage Trip | ||
Airline Dashboard for Content & UI Management |
One Trillion Transactions a Year
The PROS Cloud is delivered globally under a Software-as-a-Service (SaaS) model hosted on Microsoft Azure. Housed in SOC2-certified data centers, it has the security and availability features you demand of a mission-critical application, including disaster recovery centers.
More about PROS Trust & Security
More about PROS Cloud
The PROS Cloud and Security
Beyond Secure
Compliant with GDPR, SSAE16 SOC 2 Type 2, ISO 27001 and Cloud Security Alliance’s Cloud Control Matrix.
Built to Scale
Configured with elasticity to meet your performance requirements, architected for high availability.
Seamlessly Integrated
Integrated to work within heavily customized enterprise business systems, such as ERPs and CRMs.
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PROS Platform
An Integrated Solution to Provide Intelligence to Commerce
- Airline Revenue Management
- Airline Real-Time Dynamic Pricing
- Airline Shopping
- Airline Merchandising
- Airline Retail
- Airline Group Sales