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Airlines

Offers and Orders Transformation & Modern Airline Retailing With PROS

Explore how modern airline retailing evolves with open and modular API-based technology. Discover strategies to enhance revenue, drive customer satisfaction, and optimize offers and orders.

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Increasing Direct Bookings by Deploying Pages with Real-time Rates at Scale

Discover how Hyatt boosted direct bookings by implementing scalable web pages with real-time rates using PROS's airTRFX platform. Read the full case study here!

AirlinesCase Studies & Testimonials

Florian Martin on Lufthansa Group’s Journey Toward Offers & Orders and Modern Retailing

Learn about Lufthansa Group’s revenue management and pricing strategy and the airline’s evolution toward modern retailing.

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China Southern Airlines on the Success of Their Long-Term Partnership with PROS

China Southern Airlines shares what PROS solutions they use and what makes their partnership with PROS a success.

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flydubai on the Role of AI in Revenue Management and the Successful Partnership with PROS

flydubai shares the PROS solutions they use for revenue management and flight shopping, the role of AI in airline RM, and what makes the partnership with PROS successful.

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Aeromexico Enhances Forecasting and Optimization by Leveraging PROS RM Solutions

How Aeromexico implements PROS solutions to overcome forecasting challenges and achieve next-generation revenue management.

Airline RetailAirline RetailingAirlinesCase Studies & Testimonials

Turkish Airlines Adopts PROS Willingness-to-Pay to Improve Forecast Accuracy and Move Toward Dynamic Pricing

Learn how Turkish Airlines implemented PROS Willingness-to-Pay Solution and improved revenue management.

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Hawaiian Airlines: The Benefits of Willingness-to-Pay and the Future of Offers & Orders

Hawaiian Airlines shares their implementation journey with PROS RM and Willingness-to-Pay, and their view on the future of Offers & Orders.

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Travel in Motion’s View on the Airline Industry’s Transformation to Modern Retailing

Hear Travel in Motion’s view on the airline industry’s journey to Offer and Order management, and how providers like PROS help support it.

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TAP Air Portugal and PROS: More Than Two Decades Dedicated to RM Excellence

Learn how TAP Air Portugal combines PROS revenue optimization solutions to automate processes and increase passenger revenue.

Airline RetailAirline RetailingAirlinesCase Studies & Testimonials

Unlocking Revenue Potential: Leveraging Shopping Data and SEO Insights for Enhanced Customer Acquisition

By integrating data analytics and SEO insights effectively, airlines can drive enhanced customer acquisition and unlock significant revenue potential.

AirlinesBlog

Maximizing SEO Growth with airTRFX Pages

Boost your SEO with airTRFX Pages! Discover how SKY Airline increased organic traffic, improved search rankings, and enhanced user engagement with strategic SEO implementations.

AirlinesCase Studies & Testimonials

How airBaltic is Driving Seat Revenue with AI-Powered Dynamic Ancillary Pricing

airBaltic leverages PROS AI-powered Dynamic Ancillary Pricing solution to automate ancillary pricing and optimize revenue.

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Offer Marketing: Products to increase customer acquisition and direct sales

Boost customer acquisition and direct sales with PROS Offer Marketing solutions. Leverage real-time pricing, targeted campaigns, and dynamic offers across digital channels to maximize revenue.

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Commercial Autonomy: The Roadmap to Modern Airline Retailing

The digital retail transformation in the airline industry requires the adoption of AI-powered modular platforms for offer and order management that enable offer optimization and dynamic pricing.

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Elevating Marketing Tactics for Vacation Packages to Grow Ancillary Revenue

Discover innovative marketing tactics for vacation packages to boost airline ancillary revenue. Enhance brand awareness, optimize conversions, and drive customer acquisition.

AirlinesBlog

airBaltic: Driving Revenue and Improving the Customer Digital Experience with PROS

airBaltic improves flight shopping accuracy and boosts ancillary revenue with PROS Offer Creation and Retailing solutions

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Improving Direct Channel results by 4X by Building a Fare Marketing Infrastructure.

Explore how Volaris enhanced its digital marketing efforts and increased online bookings with PROS's innovative solutions in this comprehensive case study.

AirlinesCase Studies & Testimonials

Drive Loyalty Program Membership by Promoting Future Travel

Discover how Thai Airways leveraged PROS's solutions to enhance digital marketing strategies, improve customer engagement, and boost online bookings in this detailed case study.

AirlinesCase Studies & Testimonials

Building Awareness for a New Travel Brand in the Middle of the Pandemic

Discover how YA VAS increased their online sales and customer engagement through innovative digital marketing strategies in this comprehensive case study by PROS.

AirlinesCase Studies & Testimonials

Generating Incremental Revenue with the Route Status airModule

Boost airline revenue with ANA's Route Status airModule. Discover how targeted email campaigns and homepage redesign drove $60,000 in 30 days. Learn more now!

AirlinesCase Studies & Testimonials

How airTRFX Increased Pacific Coastal’s Online Revenue by 15%

Discover how Pacific Coastal Airline boosted online revenue by 15% in one year with airTRFX through improved SEO, network visibility, and personalized landing pages.

AirlinesCase Studies & Testimonials

Dynamic Price Insertion Using Google Display Remarketing for Airlines

Google display remarketing for airlines is a simple advertising strategy to help airlines increase ad performance. Implement dynamic ads today!

AirlinesBlog

Increasing Direct Bookings with Email Price Alerts

Japan Airlines boosts engagement and revenue by partnering with PROS and Volantio for real-time flight deal alerts, leading to significant growth in price alert subscriptions and active users.

AirlinesCase Studies & Testimonials

How offering additional payment methods enabled Air Canada to increase average transaction value and customer acquisition

Air Canada boosted conversions and transaction value with flexible monthly payment plans via Uplift, integrated seamlessly with PROS platform. 94% of customers plan to repurchase.

AirlinesCase Studies & Testimonials

airTRFX Interlinking From Top Authority Pages

Creating internal links from the airline’s core website to airTRFX pages is key to maximizing the SEO performance of the airTRFX pages.

AirlinesBlog

Travel is Back and Reloaded

Discover insights from Google's Travel Summit EMEA: post-pandemic travel demand, digital nomads, and bleisure travel. Learn how brands can adapt and leverage data for better user experiences.

AirlinesBlog

How to Write Meta Descriptions for airTRFX Pages

Master the art of writing effective meta descriptions for airTRFX pages to enhance SEO and boost click-through rates with these practical tips and strategies

AirlinesBlog

The SEO Case for Single-Bar Navigation

Creating internal links from the airline’s core website to airTRFX pages is key to maximizing the SEO performance of the airTRFX pages.

AirlinesBlog

PROS and Skyscanner: Guide to Offer Optimization via Metasearch

Unlock the potential of metasearch engines for modern airline retailing with PROS and Skyscanner. Optimize offers and expand market reach, enhancing the traveler experience and driving revenue.

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How Hyatt increased bookings with custom pages & personalized offers

Discover how Hyatt increased bookings by over 50% using airTRFX to create custom pages and personalized offers for their Inclusive Collection resorts.

AirlinesBlog

How to Engage Customers to Drive Loyalty Redemption

Learn how airlines like Virgin Atlantic and Spirit strategically engage customers to drive loyalty redemption through their rewards programs.

AirlinesBlog

The Value of Fare Marketing for a Low-Cost Carrier (LCC) Digital Strategy

Explore how low-cost carriers (LCCs) like Frontier, Volaris, flyadeal, and Play leverage PROS Offer Marketing solutions to drive direct channel sales and increase brand awareness in competitive market

AirlinesBlog

Key strategies for implementing airline dynamic pricing – Part I

Removing RBDs and class-based pricing is a critical step toward airline offer and order management. Airline dynamic pricing enables better customer segmentation, while opening new revenue streams.

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PROS Revenue Management and Group Sales Solutions to Drive Dynamic Strategies and Revenue Growth at Saudia

Saudia selects PROS Revenue Management and Group Sales solutions, embracing leading AI to maximize revenue and drive continued growth.

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From Optimal Price to Issued Ticket: How Airline Dynamic Pricing Really Works

Discover how airlines turn optimal prices into tickets using real-time dynamic pricing—and why legacy systems are holding some carriers back.

Airline RetailAirline RetailingAirlinesBlog

Global airline increases passenger revenue with willingness-to-pay forecasting

Learn how a major global carrier is leveraging PROS willingness-to-pay to forecast based on customer price sensitivity, not class availability, and prevent revenue dilution.

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The Value of Airline Offer Management

On the path to modern airline retailing carriers must build their roadmap to Offers and Orders focusing on offer management and value generation outside of the PSS.

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Key Insights for Driving AI Innovation in Airline Retailing

Learn how AI-powered revenue optimization technology is the driving force for modern airline retailing.

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5 Considerations When Upgrading Your RM System

Building a future-proof revenue management organization that meets the needs of modern airline retailing means investing in not only AI, but also your talent.

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