Press Release

Webinar: Destructive Airline Distribution: Stop the Madness

WHAT:           Today’s travel distribution systems can be cumbersome and slow, causing airlines to leave money on the table. Carriers are looking for new ways to improve business performance by leveraging tools that offer real-time availability, and better and smarter strategic pricing.

This informative webinar will offer insights and real-world examples on how to transform the network and cope with today’s modern shopping traffic:

      • Achieve the full potential of Origin & Destination (O&D) revenue management (RM) – without increases in hardware and global distribution system (GDS) costs.
      • Dynamically control class availability and pricing by channel, O&D, trip type and point-of-sales in real-time.
      • Tie availability to an airline’s RM and distribution strategy, ensuring each sales opportunity is handled precisely within the carrier’s goals.

WHO:             Join PROS leaders:

      • Director of Product Management John McBride
      • Product Manager Carlos Parra

WHEN:          Tuesday, May 19, 2015

2:30 p.m. EDT/11:30 a.m. PDT


WHERE:        To register for the event, visit the website.


About John McBride

John McBride serves as PROS Director of Product Management and is responsible for the innovation and evolution of the company’s airline revenue management products, and next-generation, cloud-based, real-time technology. Prior to joining PROS, McBride was a lecturer and mathematical statistics researcher in Bayesian statistical modeling and computational mathematics.


About Carlos Parra

Carlos Parra is PROS Product Manager for the company’s passenger airline products, including Real-Time Dynamic Pricing (RTDP) and PROS Availability Server. Prior to joining PROS, Parra led a small software development company.


About PROS

PROS Holdings, Inc. (NYSE: PRO) is a big data software company that helps customers outperform in their markets by using big data to sell more effectively. We apply years of data science experience to unlock buying patterns and preferences within transaction data to reveal which opportunities are most likely to close, which offers are most likely to sell and which prices are most likely to win. PROS offers big data solutions to optimize sales, pricing, quoting, rebates and revenue management across more than 40 industries. PROS has completed over 800 implementations of its solutions in more than 55 countries. The PROS team comprises more than 1,000 professionals around the world. To learn more, visit


Forward-looking Statements

This press release contains forward-looking statements, including statements about the functionality and benefits of PROS software products. The forward-looking statements contained in this press release are based upon PROS historical experience with sales, pricing, revenue management and big data software and its current expectations of the benefits of sales, pricing, revenue management and big data software for organizations that implement and utilize such software. Factors that could cause actual results to differ materially from those described herein include the addressability of an organization’s sales, pricing and revenue management and big data software needs and the risks associated with the complex implementation and maintenance of sales, pricing, revenue management and big data software such as PROS software products. Additional information relating to the uncertainty affecting the PROS business is contained in PROS filings with the Securities and Exchange Commission. These forward-looking statements represent PROS expectations as of the date of this press release. Subsequent events may cause these expectations to change, and PROS disclaims any obligations to update or alter these forward-looking statements in the future, whether as a result of new information, future events or otherwise.


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Media Contacts: 

Sheila Watson

James Garber






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