PROS to Showcase Revenue Management, eCommerce, Distribution Solutions at London’s T2RL and FlightGlobal PSS Conference

PROS leaders to join digital technology, dynamic pricing panels

HOUSTON, Oct. 5, 2017 – PROS^® (NYSE: PRO), a cloud software company powering the shift to modern commerce, today announced its participation in the upcoming T2RL and FlightGlobal PSS Conference. This fourth annual event – New Generation of Airline Passenger Service Systems – draws delegates from some of the world’s largest airlines and service providers. The conference is scheduled for Oct. 10-12 in London at the Queen Elizabeth II Conference Centre, Westminster.

“In the digital era, airlines are undergoing a dramatic shift, driven by the need for new opportunities to increase brand loyalty and deliver personalized, frictionless buying experiences and offers to their customers,” said PROS Travel President Benson Yuen. “Dynamic pricing and offer optimization will enable airlines and travel industry companies to deliver these expanded offers and choices to drive loyalty and growth. We look forward to sharing our vision for how we plan to encompass revenue management, real-time dynamic pricing and distribution that enables profitable growth and improved service for customers.”

At this year’s conference, PROS will participate in and host panels covering the industry’s latest trends:

• Implications of Adopting Dynamic Pricing – This panel, moderated by aviation and travel industry consultant Scott Nason, will include Boyan Manev, PROS Vice President and Strategic Consultant in EMEA; Karl Isler, Managing Director of Karl Isler Consulting; flydubai Senior Vice President of Revenue Management Ramesh Anantharaman; and Yanik Hoyles, Director of the NDC Program at IATA. Together, they will discuss trends in dynamic pricing and implications for existing revenue management systems, as well as fare distribution, ticketing and revenue accounting.
• Driving Toward Modern Commerce: Sales Offer Creation & Optimized Distribution – Hosted by Gary Mayger, PROS Regional Vice President for Travel in EMEA, the discussion will center on today’s eCommerce and distribution strategies, and the innovations that are enabling the comprehensive creation and distribution of sales offers across channels. In the digital era, airlines are looking to transform their websites and differentiate their offers across both direct and indirect channels, all with the goal of powering inspirational shopping and enabling frictionless digital retailing for their passengers.

To learn more about PROS, visit www.pros.com or follow PROS on Twitter at @PROS_Inc.

About PROS

PROS Holdings, Inc. (NYSE: PRO) is a cloud software company powering the shift to modern commerce by helping companies create personalized and frictionless buying experiences for their customers. Fueled by dynamic pricing science and machine learning, PROS solutions make it possible for companies to price, configure and sell their products and services in an omnichannel environment with speed, precision and consistency. Our customers, who are leaders in their markets, benefit from decades of data science expertise infused into our industry solutions. To learn more, visit pros.com.

Forward-looking Statements

This press release contains forward-looking statements, including statements about the functionality and benefits of revenue, profit realization and modern commerce software to organizations generally as well as the functionality and benefits of PROS software products. The forward-looking statements contained in this press release are based upon PROS historical experience with revenue, profit realization and modern commerce software and its current expectations of the benefits of revenue, profit realization and modern commerce software for organizations that implement and utilize such software. Factors that could cause actual results to differ materially from those described herein include the addressability of an organization’s revenue, profit realization and modern commerce software needs, the risks associated with PROS developing and enhancing products with the functionality necessary to deliver the stated results and the risks associated with the complex implementation and maintenance of revenue, profit realization and modern commerce software such as PROS software products. Additional information relating to the uncertainty affecting the PROS business is contained in PROS filings with the Securities and Exchange Commission. These forward-looking statements represent PROS expectations as of the date of this press release. Subsequent events may cause these expectations to change, and PROS disclaims any obligations to update or alter these forward-looking statements in the future whether as a result of new information, future events or otherwise.

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Media Contact:
James Garber
pros@marchcomms.com
617-960-9875