Shifting Your eCommerce into High Gear with AI

The shift to digital-first e-commerce is here to stay. Adopting artificial intelligence in your e-commerce strategy will help your business stay ahead of the curve.

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Dynamic Artificial Intelligence: Why it Matters

The new era of artificial intelligence (AI) is here. Outperform 2019 keynote speaker Dr. Michael Wu provides critical insights and next steps in leveraging AI-enabled solutions.

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Interview with a PROS Data Scientist

Data scientists are in high demand because they help businesses solve problems by analyzing and looking for patterns in massive amounts of data. Learn more about data science from Malori Meyer.

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The Existence of a Positive-Sum Game Among Airlines

PROS' Michael Wu summarizes COVID Task Force work and brings a call to action.

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PROS Science Showcase Using Competitors' Prices to Improve Revenue Management & Pricing

Gain insight on how PROS and Etihad leveraged data to review and improve the willingness-to-pay model. Watch now to learn how PROS science team is taking innovation to the next level.

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Innovation Convergence: Where B2B Pricing Meets Airline Revenue Management

The PROS science team has been hard at work innovating PROS pricing solution to help our customers address the challenges they are facing today. Learn about how Airline RM and B2B pricing converge.

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AI, Corporate Competency and Customer Experience

Watch this OnDemand webinar to learn how to deliver a personalised, fast, and consistent buying experience with the help of Extensible AI™.

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COVID Task Force 7: The Future of Revenue Management

Airline revenue management has changed drastically because of COVID-19, and next-gen revenue management will focus on innovating RM by leveraging new data sources, demand forecasting.

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COVID Task Force 6: From Prediction to Prescriptive Actions

In his COVID-19 Task Force Update 6, PROS Chief AI Strategist, Dr. Michael Wu, explains how airlines can turn model predictions into prescriptive actions that optimize business outcomes.

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COVID Task Force 5: How Airlines Will Return to Cruising Altitude

Read the COVID-19 Task Force Update 5 blog post by PROS Chief AI Strategist, Dr. Michael Wu where he examines some real predictions from the booking-prediction model.

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COVID Task Force 4: Building A Crystal Ball for the Airlines

PROS Chief AI Strategist, Michael Wu, shares how airlines can leverage predictive booking to position themselves for a strong return post-COVID-19.

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AI: The Next Evolution in Digital Darwinism

Michael Wu, PROS Chief AI Strategist, explains AI in a business context: how it evolved from business intelligence, how it fundamentally differs from Machine Learning, and how we can leverage it.

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Machine Learning: Turning Big Data into Insights

In part one of a two-part session, Michael Wu, PROS Chief AI Strategist, provides an operational understanding of what machine learning really entails and demystifies the work of data scientists.

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Identifying the Market Signals for Recovery

How PROS is helping airlines emerge stronger. PROS Science Manager Ross Winegar explains in Science Task Force: Identifying the Market Signals for Recovery.

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Enterprise AI Implementation: Theory vs Practice

How far along is your organization in adopting AI-based tools? PROS Chief AI Strategist Michael Wu, Ph.D. discusses Enterprise AI Implementation: Theory vs. Practice.

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Dynamic Pricing: It's Alive

What can our dynamic science do for your business? Our team explains PROS dynamic pricing and the science behind it in Dynamic Pricing: It's Alive.

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COVID Task Force 3: What Are We Doing With Your Data?

What you need to know about how the COVID-19 pandemic is changing the way companies are using consumer data to make informed decisions.

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COVID Task Force 2: Revenue Management During the Pandemic

PROS COVID-19 Task Force is focused on airline revenue management under lockdown. See the benefits for the customers who participate.

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COVID Task Force 1: Managing Your Business Under Crisis

PROS COVID-19 Task Force discusses ways customers can help manage their business under crisis. See the benefits for the customers who participate.

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PROS Task Force Helps Customers Respond to COVID-19

PROS has organized a COVID-19 Task Force to help customers manage the immediate crisis, forecast business recovery, and reset to the new normal. See the benefits for the customers who participate.

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Artificial Intelligence

PROS latest topics and content on Artificial Intelligence.