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Insights & Research
5 Min Read
From Principles to Proof: PROS AI Agents in Action
Discover how PROS AI Agents deliver enterprise-grade automation and decision intelligence for pricing and selling workflows with transparency and trust.
5 Min Read
From Principles to Proof: PROS AI Agents in Action
Discover how PROS AI Agents deliver enterprise-grade automation and decision intelligence for pricing and selling workflows with transparency and trust.
Featured Articles
Omnichannel Commerce
7 Min Read
5 B2B Buying Behaviors You Can't Ignore
Discover the 5 B2B buyer behaviors redefining sales and learn how companies can adapt their sales strategies to win in a buyer-led world.
- Blog Post
Pricing Strategy
10 Min Read
The Tariff Playbook: How Business Can Adapt Pricing & Supply Chains
Tariffs present a universal challenge but also an opportunity. Our playbook outlines how various industries can respond to tariffs and manage disruptions in pricing, supply chains, and positioning.
- Blog Post
Pricing Strategy
3 Min Read
Tariff Checklist: 11 Steps to Prepare Your Business
This 11-step checklist provides a holistic roadmap to help businesses proactively manage tariffs—from pricing and sourcing to risk mitigation, compliance, and automation.
- Infographic
Latest in Artificial Intelligence
Agent-Washing: How to Spot Hype and Separate Buzzwords from Real Agentic AI
Learn how to identify agent-washing in AI marketing, spot misleading buzzwords, and evaluate whether a system truly delivers autonomous, agentic capabilities.
- Blog Post
Outthink, Outpace, and Outperform the Market with Agentic AI
Discover how agentic AI empowers sales teams to outthink, outpace, and outperform the market by automating decisions and adapting to real time changes.
- Blog Post
Dealing With AI Biases Part 4: Fixing the Root Cause of AI Biases
Explore the root causes of AI biases, including data collection and choice architecture. Learn strategies to identify and mitigate these biases for more accurate and ethical AI systems.
- Blog Post
Latest in Airline Retailing
Confirmed: ChatGPT Is a Higher-Intent Channel Than Google (For Airlines)
Does ChatGPT drive more qualified traffic than Google? A new study of 80 airlines says yes, revealing a substantially higher booking intent. Read the analysis.
- Blog Post
Winning the Citation War: The Airline Playbook for AI Search
AI Search for Airlines. Boost airline brand visibility and win citations across AI Search ecosystems like ChatGPT, Google AI Mode, and Classic Search with these six tactics.
- Blog Post
How to fix “Duplicate Google chose a different Canonical than user” A Hands-on Guide for Airlines
Learn how to diagnose and fix the “Duplicate, Google chose a different canonical than user” issue in Google Search Console. This hands-on guide for airlines explains root causes, troubleshooting steps, and how to validate indexing using GA4, AWR, and SERP checks.
- Blog Post
Latest in Omnichannel Commerce
Margin Under Pressure: How Price Optimization and Quoting Are Reshaping Transportation & Logistics
Discover how smart pricing strategies and CPQ tools are transforming transportation and logistics by boosting speed, accuracy, and profitability in a volatile market.
- Blog Post
5 B2B Buying Behaviors You Can't Ignore
Discover the 5 B2B buyer behaviors redefining sales and learn how companies can adapt their sales strategies to win in a buyer-led world.
- Blog Post
AI Won’t Replace Your Sales Team—But Your Old Process Will
Manufacturing sales leaders risk falling behind—not because of AI, but outdated processes. Discover how tech and AI are redefining modern value creation.
- Blog Post