The FareNet pixel is a single line of code (Javascript) implemented in the Flight Search Results Page by placing a Custom HTML Tag in the airline’s Tag Manager Container.
The pixel only activates when a user arrives to the Flight Search Results Page after initiating a flight search, providing the most recent data.
Note: FareNet only collects the flight and fare information in each user initiated search. FareNet does not collect any personal information at any time, it passively collects and recycles the fare and flight content that any user is already looking at. The pixel fires after the page load and does not cause any additional calls to your GDS.