Tom Gorin

Tom Gorin is the Vice President of AI Strategy & Adoption at PROS. With a PhD from MIT and extensive experience in profit optimization and revenue management, Tom brings a wealth of knowledge to the field of pricing and airline economics. Tom also has over 20 years of experience in managing and leading teams of professionals, and over 10 years of experience in the software industry focusing on big data analytics, sales effectiveness, and pricing and revenue management optimization.

20 days ago
From Segmentation to AI: How Neural Networks are Revolutionizing Price Optimization

Discover how AI-driven neural networks outperform traditional segmentation models in price optimization, boosting revenue and adapting to market shifts in real time.

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about 2 months ago
The Impact of AI on B2B Pricing: A Double-Edged Sword?

Explore the profound impact of AI on B2B pricing strategies. Learn how AI drives price drops, stabilizes margins, and enhances profitability in the evolving B2B landscape.

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The Importance of Having an AI Adoption Strategy

This blog explores the critical importance of having a well-defined AI adoption strategy and provides practical tips for creating an effective AI adoption plan.

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