Traditional approaches have decentralized pricing oversight to regional or channel managers. In a new era of globalization and omnichannel transparency, siloed management is leading to arbitrage, channel conflict, and substantial value loss. It’s time for pricing professionals to urgently consider how they can begin to mitigate existing price risks, centralize price management to effectively deliver omnichannel price strategies, and leverage technology to minimize resource costs – all while maximizing revenue. Objectives: How to evaluate the effectiveness of your existing command centers. What should be in and out of scope for a price command center. How to drive strategies that maintain harmonization across the spectrum of dynamic eCommerce to fixed-contract pricing. How to leverage technology and automation for continuous improvement.
About the Speakers:
Valerie Howard, Solution Strategy Director at PROS, manages the go-to-market strategy for the PROS pricing solution portfolio. As a former pricing leader and PROS user, she has firsthand experience in the transformative benefits and competitive advantages that can be realized through leveraging AI for pricing. Valerie earned an MBA from the McCombs School of Business at The University of Texas and a B.S. in Electrical Engineering through a scholarship at the Cooper Union for the Advancement of Science and Art.
Charles Sweeney leads the team of PROS Strategic Consultants focused in the Healthcare and High-Tech businesses. He brings a rich experience of 18+ years in delivering pricing strategies to help customers realize both revenue and profit.
